Is the $40,998 price on this 2023 Ford Bronco 4-Door a good deal?

OAV rates this as Fair Price because the asking price of $40,998 is within the typical market range for this vehicle.

What is the average price for a 2023 Ford Bronco 4-Door in UT?

Based on 165 comparable listings in UT, the average asking price for a 2021-2025 Ford Bronco 4-Door is $48,534, with prices ranging from $27,999 to $95,900.

How long does a 2023 Ford Bronco 4-Door typically stay on dealer lots?

Comparable Ford Bronco 4-Door listings in UT spend an average of 99 days on dealer lots.

Where is this 2023 Ford Bronco 4-Door located?

This vehicle is listed in South Jordan, UT 84095. VIN: 1FMEE5DH5PLB02838. Mileage: 32,225 miles.

What is the fair market price range for this 2023 Ford Bronco 4-Door?

OAV's Price-to-Market analysis estimates the fair market range is $36,999 to $49,594, based on 21 comparable vehicles.

2023 Ford Bronco 4-Door Badlands for Sale in South Jordan, UT

No Photo Available

Vehicle Details

VIN1FMEE5DH5PLB02838

TrimBadlands

Exterior ColorBlue

Drivetrain4WD

Engine2.3L I4

TransmissionManual

Fuel TypeUnleaded

Inventory Typeused

Days on Lot60

Badlands

Fair Price

$40,99832,225 mi

South Jordan, UT 84095

Is this 2023 Ford Bronco 4-Door Badlands a good deal?

OAV verdict: Fair Price

Why: Listed at $40,998, comparable market range $36,999–$49,594, based on 21 comparable listings. Days on lot: 60 days (market average 99 days).

Market price position

$40,998 · within market range

Regional range: $36,999 – $49,594
vs. market: $3,999 above low · $8,596 below high
Comparable vehicles: 21

Market Retail Price (MRP™)

$43,297

This vehicle $40,998 · $2,299 (5%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$45,317

This vehicle $40,998 · $4,319 (10%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-29) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 15–58 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$36,999 – $49,594

Carmax Salt Lake (South Jordan)

South Jordan, UT

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from carmax salt lake (south jordan) →

Request availability and out-the-door price

OAV will route your inquiry to Carmax Salt Lake (South Jordan) for current availability of this 2023 Ford Bronco 4-Door Badlands and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Ford Bronco 4-Door

Listing updated: Jul 28, 2026

Listed by an independent dealer in South Jordan, UT · On lot for 60 days · VIN verifiable at NHTSA

This used 2023 Ford Bronco 4-Door Badlands is listed at $40,998 by carmax salt lake (south jordan) in South Jordan, UT 84095. It has 32,225 miles on the odometer. The exterior color is Blue. It features a 4WD drivetrain with a 2.3L I4 engine and Manual transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 21 similar vehicles in the South Jordan market, the estimated market range is $36,999 to $49,594.

This vehicle has been on the lot for 60 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader South Jordan, UT suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Ford Bronco 4-Door against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from an independent dealer in South Jordan, UT, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 1FMEE5DH5PLB02838 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Ford Bronco 4-Door Market in UT

Comparable Vehicles

165

Average Price

$48,534

Price Range

$27,999–$95,900

Avg Days on Lot

Based on 165 comparable 2021-2025 Ford Bronco 4-Door listings in UT, the average asking price is $48,534. This listing at $40,998 is $7,536 below average (16% below market). Comparable prices in UT range from $27,999 to $95,900. Similar vehicles spend an average of 99 days on dealer lots in this market.