OAV Dealer Intelligence
Franchise dealer inventory in Madison, WI
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and local comparables.
OAV helps determine if a vehicle is a good deal by comparing it to similar listings and expected sell-through rates.
Market snapshot · May 17, 2026
960 total vehicles listed · 689 new · 271 used
This listing is unverified.
Business name, street address, phone, and website are hidden pending dealer verification. If this is your dealership, claim your listing to publish verified contact information and connect directly with OAV's consumer traffic.
⚡ Claim This ListingBest-priced vehicles at a franchise dealer in Madison, WI
OAV found 960 active listings for this franchise dealer in Madison, WI (689 new · 271 used). The strongest deal signals are based on price-to-market range, days-on-lot, local comparables, and Demand-Verified sell-through data where available.
Top deal signals on this page highlight vehicles that appear below their expected market range, have favorable days-on-lot context, or carry a demand signal based on OAV's market data. Dealer identity may be limited unless the dealer profile is activated; price, mileage, market range, and deal quality remain visible so shoppers can compare value before contacting this dealer.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
Top deal signals
Vehicles at this dealer with the strongest below-market signal based on OAV's price-to-market analysis. Ranked by deal strength.
| Vehicle | Price | Expected Market Range | PTM Gap | DOL | Why it stands out |
|---|---|---|---|---|---|
| 2026 Hyundai Elantra | $22,457 | $22,481 – $24,566 | 4.5% below | 71 days | Priced 4.5% below OAV's expected market range, 71 days listed. |
| 2026 Hyundai Elantra | $23,073 | $23,286 – $25,367 | 5.2% below | 115 days | Priced 5.2% below OAV's expected market range, 115 days listed. |
| 2026 Hyundai Elantra | $24,384 | $24,568 – $26,649 | 4.8% below | 141 days | Priced 4.8% below OAV's expected market range, 141 days listed. |
| 2026 Buick Encore GX | $26,774 | $27,371 – $33,135 | 11.5% below | 246 days | Priced 11.5% below OAV's expected market range, 246 days listed. |
| 2026 Buick Encore GX | $28,209 | $28,304 – $33,545 | 8.8% below | 232 days | Priced 8.8% below OAV's expected market range, 232 days listed. |
Compared against similar listings in the Madison, WI market and broader regional inventory · refreshed daily.
According to RetailVision™ data, OAV is currently analyzing approximately 1,000 vehicles across the Madison, WI market, refreshed daily.
New Inventory
689 new vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
689
Average Price
$47,190
Price Range
$22,457–$108,559
Avg Days on Lot
71
Deal Mix· 59 of 689 shown
Great Dealsⓘ
34
57.6% of 59 shown
Fair Priceⓘ
0
0.0% of 59 shown
Overpricedⓘ
0
0.0% of 59 shown
Unscoredⓘ
25
42.4% of 59 shown
Used Inventory
271 used vehicles · AI-powered Price-to-Market analysis
Vehicles Listed
271
Average Price
$29,357
Price Range
$5,900–$79,536
Avg Days on Lot
26
Deal Mix· 41 of 271 shown
Great Dealsⓘ
1
2.4% of 41 shown
Fair Priceⓘ
1
2.4% of 41 shown
Overpricedⓘ
0
0.0% of 41 shown
Unscoredⓘ
39
95.1% of 41 shown
Current Inventory (100 of 960)
Sorted by deal quality. Each listing rated by OAV's Price-to-Market analysis.

2013 Ford Explorer
Madison, WI
Market: $7,998 – $10,220
Madison, WI

2017 Hyundai Elantra
Madison, WI
Market: $10,995 – $10,995
Madison, WI

2020 Chevrolet Equinox
Madison, WI
Market: $12,895 – $14,995
Madison, WI

2018 Honda CR-V
Madison, WI
Market: $18,027 – $20,374
Madison, WI

2021 Hyundai Tucson
Madison, WI
Market: $19,990 – $21,389
Madison, WI

2021 Ford Bronco Sport
Madison, WI
Market: $20,532 – $22,735
Madison, WI

2018 Toyota Highlander
Madison, WI
Market: $24,860 – $24,974
Madison, WI

2020 Lincoln MKZ
Madison, WI
Market: $21,494 – $22,229
Madison, WI

2019 Subaru Crosstrek
Madison, WI
Market: $20,332 – $20,332
Madison, WI

2022 Ford Escape
Madison, WI
Market: $21,490 – $21,889
Madison, WI

2023 Buick Encore GX
Madison, WI
Market: $21,567 – $22,389
Madison, WI

2026 Hyundai Elantra
Madison, WI
Market: $22,481 – $24,566
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 71 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Hyundai Elantra
Madison, WI
Market: $23,286 – $25,367
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 115 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2018 Chevrolet Silverado 1500
Madison, WI
Market: $28,980 – $29,232
Madison, WI

2026 Hyundai Elantra
Madison, WI
Market: $24,568 – $26,649
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 141 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Buick Envista
Madison, WI
Market: $25,833 – $27,385
Madison, WI

2022 Kia Sorento
Madison, WI
Market: $27,118 – $27,118
Madison, WI

2026 Hyundai Elantra
Madison, WI
Market: $28,125 – $31,655
Madison, WI

2023 Honda CR-V
Madison, WI
Market: $29,489 – $32,995
Madison, WI

2026 Buick Encore GX
Madison, WI
Market: $27,371 – $33,135
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 246 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda Civic
Madison, WI
Market: $29,900 – $30,299
Madison, WI

2026 Buick Encore GX
Madison, WI
Market: $28,304 – $33,545
Competitively priced ~9% below the typical range in the Madison market compared to similar vehicles · 232 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda HR-V
Madison, WI
Market: $28,600 – $28,999
Madison, WI

2026 Hyundai Kona
Madison, WI
Market: $29,552 – $30,080
Competitively priced ~1% below the typical range in the Madison market compared to similar vehicles · 46 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2023 Buick Envision
Madison, WI
Market: $30,558 – $32,500
Madison, WI

2026 Buick Envista
Madison, WI
Market: $30,452 – $33,385
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 135 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Hyundai Sonata Hybrid
Madison, WI
Market: $31,235 – $31,634
Madison, WI

2026 Hyundai Kona
Madison, WI
Market: $30,845 – $31,734
Competitively priced ~2% below the typical range in the Madison market compared to similar vehicles · 182 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2023 Honda CR-V
Madison, WI
Market: $31,487 – $33,244
Madison, WI

2025 Honda Accord
Madison, WI
Market: $31,500 – $31,899
Madison, WI

2026 Honda Civic Hatchback
Madison, WI
Market: $34,245 – $34,644
Madison, WI

2025 Honda Accord
Madison, WI
Market: $33,800 – $34,199
Madison, WI

2026 Hyundai Tucson
Madison, WI
Market: $34,064 – $34,760
Madison, WI

2025 Honda Ridgeline
Madison, WI
Market: $35,995 – $36,148
Madison, WI

2025 GMC Sierra 1500
Madison, WI
Market: $36,500 – $41,597
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 255 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Hyundai Kona
Madison, WI
Market: $35,172 – $35,712
Competitively priced ~1% below the typical range in the Madison market compared to similar vehicles · 14 days on lot vs market avg 25.84 — high demand in this market (based on current market benchmarks)
Madison, WI

2026 Hyundai Santa Fe
Madison, WI
Market: $36,693 – $38,469
Competitively priced ~6% below the typical range in the Madison market compared to similar vehicles · 215 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2023 Mercedes-Benz C-Class Sedan
Madison, WI
Market: $35,555 – $35,555
Madison, WI

2026 Hyundai Santa Cruz
Madison, WI
Market: $36,935 – $39,335
Madison, WI

2026 Hyundai Santa Fe
Madison, WI
Market: $37,618 – $41,294
Competitively priced ~9% below the typical range in the Madison market compared to similar vehicles · 221 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Terrain
Madison, WI
Market: $39,981 – $45,771
Competitively priced ~9% below the typical range in the Madison market compared to similar vehicles · 246 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $46,135 – $49,505
Madison, WI

2026 Honda CR-V
Madison, WI
Market: $41,029 – $42,529
Competitively priced ~3% below the typical range in the Madison market compared to similar vehicles · 36 days on lot (market avg 25.84) (based on current market benchmarks)
Madison, WI

2025 Toyota RAV4
Madison, WI
Market: $42,579 – $43,995
Madison, WI

2025 Honda Odyssey
Madison, WI
Market: $43,900 – $44,299
Madison, WI

2025 INFINITI QX60
Madison, WI
Market: $44,222 – $44,995
Madison, WI

2026 Honda Odyssey
Madison, WI
Market: $43,642 – $46,244
Madison, WI

2021 Chevrolet Suburban
Madison, WI
Market: $45,000 – $45,299
Madison, WI

2026 Hyundai Palisade
Madison, WI
Market: $44,545 – $49,619
Competitively priced ~6% below the typical range in the Madison market compared to similar vehicles · 115 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Hyundai Santa Fe
Madison, WI
Market: $46,217 – $47,709
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 216 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda Pilot
Madison, WI
Market: $46,245 – $46,844
Madison, WI

2026 Hyundai IONIQ 5
Madison, WI
Market: $45,473 – $46,499
Competitively priced ~1% below the typical range in the Madison market compared to similar vehicles · 221 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Canyon
Madison, WI
Market: $49,431 – $52,429
Madison, WI

2026 Honda Pilot
Madison, WI
Market: $47,497 – $49,499
Madison, WI

2025 Honda Pilot
Madison, WI
Market: $48,030 – $48,994
Madison, WI

2026 Hyundai Santa Fe
Madison, WI
Market: $49,052 – $51,179
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 268 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2023 GMC Yukon XL
Madison, WI
Market: $62,495 – $62,894
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $50,995 – $69,315
Competitively priced ~20% below the typical range in the Madison market compared to similar vehicles · 50 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 INFINITI QX60
Madison, WI
Market: $48,900 – $49,299
Madison, WI

2026 Honda Pilot
Madison, WI
Market: $49,745 – $54,389
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 45 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda Pilot
Madison, WI
Market: $52,345 – $52,744
Madison, WI

2026 Buick Envision
Madison, WI
Market: $50,459 – $53,655
Competitively priced ~3% below the typical range in the Madison market compared to similar vehicles · 44 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Hyundai Palisade
Madison, WI
Market: $51,331 – $56,754
Competitively priced ~7% below the typical range in the Madison market compared to similar vehicles · 123 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 2500HD
Madison, WI
Market: $52,114 – $69,332
Competitively priced ~14% below the typical range in the Madison market compared to similar vehicles · 52 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda Passport
Madison, WI
Market: $53,100 – $56,334
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 35 days on lot (market avg 25.84) (based on current market benchmarks)
Madison, WI

2026 Buick Enclave
Madison, WI
Market: $52,239 – $64,775
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 245 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 Honda Pilot
Madison, WI
Market: $52,907 – $55,344
Madison, WI

2026 Hyundai Palisade
Madison, WI
Market: $54,324 – $62,214
Competitively priced ~7% below the typical range in the Madison market compared to similar vehicles · 263 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 INFINITI QX60
Madison, WI
Market: $54,710 – $67,385
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 142 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $58,641 – $72,054
Competitively priced ~12% below the typical range in the Madison market compared to similar vehicles · 38 days on lot (market avg 25.84) (based on current market benchmarks)
Madison, WI

2026 Hyundai IONIQ 9
Madison, WI
Market: $59,551 – $68,865
Madison, WI

2026 GMC Sierra 2500HD
Madison, WI
Market: $62,137 – $75,105
Madison, WI

2026 GENESIS G70
Madison, WI
Market: $61,080 – $61,479
Madison, WI

2026 GMC Acadia
Madison, WI
Market: $64,333 – $67,955
Madison, WI

2026 INFINITI QX60
Madison, WI
Market: $63,255 – $74,875
Madison, WI

2026 Buick Enclave
Madison, WI
Market: $64,602 – $67,585
Competitively priced ~5% below the typical range in the Madison market compared to similar vehicles · 33 days on lot (market avg 25.84) (based on current market benchmarks)
Madison, WI

2024 GMC Yukon
Madison, WI
Market: $68,011 – $80,399
Competitively priced ~9% below the typical range in the Madison market compared to similar vehicles · 19 days on lot vs market avg 25.84 — high demand in this market (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $68,914 – $77,935
Competitively priced ~7% below the typical range in the Madison market compared to similar vehicles · 116 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $69,923 – $84,380
Competitively priced ~11% below the typical range in the Madison market compared to similar vehicles · 239 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GENESIS GV80
Madison, WI
Market: $71,455 – $79,624
Competitively priced ~6% below the typical range in the Madison market compared to similar vehicles · 170 days on lot vs market avg 25.84 — listed longer than typical for a deal at this price; verify Carfax history and request a pre-purchase inspection (based on current market benchmarks)
Madison, WI

2026 GENESIS GV80
Madison, WI
Market: $76,385 – $86,004
Competitively priced ~6% below the typical range in the Madison market compared to similar vehicles · 7 days on lot vs market avg 25.84 — high demand in this market (based on current market benchmarks)
Madison, WI

2025 GMC Sierra EV
Madison, WI
Market: $78,694 – $79,093
Madison, WI

2026 GMC Sierra 1500
Madison, WI
Market: $81,444 – $84,385
Madison, WI

2026 GMC Yukon
Madison, WI
Market: $87,489 – $101,590
Competitively priced ~9% below the typical range in the Madison market compared to similar vehicles · 17 days on lot vs market avg 25.84 — high demand in this market (based on current market benchmarks)
Madison, WI

2026 GMC Sierra 2500HD
Madison, WI
Market: $90,725 – $96,345
Madison, WI

2026 INFINITI QX80
Madison, WI
Market: $87,266 – $99,335
Madison, WI

2026 INFINITI QX80
Madison, WI
Market: $93,703 – $107,320
Madison, WI

2026 INFINITI QX80
Madison, WI
Market: $102,578 – $116,860
Madison, WI

2009 Toyota Camry
Madison, WI
Market: $5,900 – $5,900
Madison, WI

2017 Kia Rio
Madison, WI
Market: $7,490 – $7,490
Madison, WI

2018 Mitsubishi Mirage G4
Madison, WI
Market: $7,500 – $7,500
Madison, WI

2016 Kia Sorento
Madison, WI
Market: $7,990 – $7,990
Madison, WI

2013 Hyundai Sonata
Madison, WI
Market: $7,990 – $7,990
Madison, WI

2016 Mazda MAZDA6
Madison, WI
Market: $8,900 – $8,900
Madison, WI

2016 Ford Edge
Madison, WI
Market: $8,990 – $8,990
Madison, WI

2020 Mitsubishi Mirage G4
Madison, WI
Market: $9,500 – $9,500
Madison, WI

2012 Hyundai Tucson
Madison, WI
Market: $9,990 – $10,389
Madison, WI

2012 Hyundai Tucson
Madison, WI
Market: $9,990 – $9,990
Madison, WI

2017 Ford Escape
Madison, WI
Market: $5,990 – $12,395
Fairly priced — in line with the typical market range in the Madison market for similar vehicles · 21 days on lot (market avg 25.84) — selling in line with local demand (based on current market benchmarks)
Madison, WI

2016 Chevrolet Traverse
Madison, WI
Market: $9,990 – $9,990
Madison, WI
How this dealer listing is verified
This dealer entry is one of 57,000+ U.S. dealerships tracked by OAV. Inventory counts and pricing statistics shown above are derived from the dealer's publicly advertised vehicle listings, aggregated and standardized using OAV's patented methodology (U.S. Patent No. 12,236,477). Individual vehicle VINs in the listings above can be independently verified at the NHTSA VIN decoder.
This dealer has not yet verified this listing. Business name and direct contact information are hidden pending verification. To claim this listing, start the verification flow. Dealers who want this listing removed entirely may email support@oav.io.