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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Sedans in Morgantown, WV

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

61 new sedans listed by dealers in Morgantown, WV. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all sedans in Morgantown.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 61 new sedans across the Morgantown, WV market.

New Sedan Listings
61
Average Price
$35,476
Price Range
$24,397–$93,375

All New Sedans in Morgantown, WV

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Kia K4 EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 EX

Morgantown, WV

Fair PriceLimited · 12
$24,397Mileage not verified

Market: $24,988 – $27,160

Comparison: 12 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 140 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,401Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 181 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,417Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 91 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,417Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,417Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 91 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,417Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 26
$24,784Mileage not verified

Market: $24,100 – $25,435

Comparison: 26 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2027 Kia K4 LX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia K4 LX

Morgantown, WV

Fair PriceRobust · 104
$24,827Mileage not verified

Market: $22,835 – $26,141

Comparison: 104 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 EX

Morgantown, WV

Fair PriceLimited · 12
$24,988Mileage not verified

Market: $24,397 – $27,160

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 108 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra S

Morgantown, WV

Fair PriceRobust · 663
$25,0203 mi

Market: $23,180 – $26,194

Comparison: 663 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 84 days listed (based on current market benchmarks)

Morgantown, WV

2026 Volkswagen Jetta Sport

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Volkswagen Jetta Sport

Morgantown, WV

Fair PriceRobust · 56
$25,1015 mi

Market: $23,632 – $27,090

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 132 days listed (based on current market benchmarks)

Morgantown, WV

2027 Volkswagen Jetta S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta S

Morgantown, WV

Fair PriceRobust · 108
$25,23462 mi

Market: $24,306 – $26,586

Comparison: 108 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,2455 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 70 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,2458 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 84 days listed (based on current market benchmarks)

Morgantown, WV

2026 Kia K4 EX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Kia K4 EX

Morgantown, WV

Fair PriceLimited · 12
$25,355Mileage not verified

Market: $24,397 – $27,160

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 104 days listed (based on current market benchmarks)

Morgantown, WV

2027 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 36
$25,632Mileage not verified

Market: $24,425 – $26,072

Comparison: 36 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,7252 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,7252 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,7252 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2027 Nissan Sentra SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Sentra SV

Morgantown, WV

Fair PriceModerate · 48
$25,7253 mi

Market: $24,993 – $26,457

Comparison: 48 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Morgantown, WV

2027 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia K4 LXS

Morgantown, WV

Fair PriceModerate · 36
$25,767Mileage not verified

Market: $24,425 – $26,072

Comparison: 36 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Morgantown, WV

2027 Volkswagen Jetta S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Volkswagen Jetta S

Morgantown, WV

Fair PriceRobust · 109
$25,935Mileage not verified

Market: $24,306 – $26,586

Comparison: 109 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 6 days listed (based on current market benchmarks)

Morgantown, WV

2027 Kia K4 LXS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Kia K4 LXS

Morgantown, WV

OverpricedModerate · 36
$26,072Mileage not verified

Market: $24,425 – $25,920

Comparison: 36 similar vehicles

Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)

Morgantown, WV

2026 Nissan Sentra SL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan Sentra SL

Morgantown, WV

Unscored
$26,13510 mi

Comparison: 8 similar vehicles

Morgantown, WV

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