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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Prosser, WA

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

195 new trucks listed by dealers in Prosser, WA. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Prosser.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 200 new trucks across the Prosser, WA market.

New Truck Listings
195
Average Price
$67,956
Price Range
$27,631–$108,293

All New Trucks in Prosser, WA

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Prosser, WA

Great DealLimited · 13
$27,6319 mi

Market: $32,175 – $34,076

Comparison: 13 similar vehicles

Competitively priced ~14% below the typical range compared to similar vehicles · 47 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Prosser, WA

Fair PriceLimited · 13
$33,290Mileage not verified

Market: $27,631 – $34,076

Comparison: 13 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Prosser, WA

Fair PriceModerate · 27
$34,423Mileage not verified

Market: $34,620 – $39,830

Comparison: 27 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 47 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Prosser, WA

Fair PriceModerate · 27
$35,740Mileage not verified

Market: $34,423 – $39,830

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Prosser, WA

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Prosser, WA

Unscored
$35,9325 mi

Comparison: 7 similar vehicles

Prosser, WA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Prosser, WA

Fair PriceModerate · 27
$37,506Mileage not verified

Market: $34,423 – $39,830

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 47 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Prosser, WA

Fair PriceModerate · 27
$37,966Mileage not verified

Market: $34,423 – $39,830

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 70 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Prosser, WA

Unscored
$39,2448 mi

Comparison: 9 similar vehicles

Prosser, WA

2027 Hyundai Santa Cruz SEL Activity

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Santa Cruz SEL Activity

Prosser, WA

Fair PriceModerate · 38
$39,5458 mi

Market: $35,907 – $40,349

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 111 days listed (based on current market benchmarks)

Prosser, WA

2025 Ford Maverick Lobo Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Ford Maverick Lobo Premium

Prosser, WA

UnscoredInsufficient · 0
$39,699315 mi

Prosser, WA

2027 Hyundai Santa Cruz SEL Activity

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Santa Cruz SEL Activity

Prosser, WA

Fair PriceModerate · 38
$39,87015 mi

Market: $35,907 – $40,349

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 82 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Prosser, WA

Fair PriceModerate · 23
$40,567Mileage not verified

Market: $40,730 – $44,365

Comparison: 23 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 49 days listed (based on current market benchmarks)

Prosser, WA

2026 Chevrolet Colorado LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado LT

Prosser, WA

Fair PriceRobust · 105
$41,690Mileage not verified

Market: $37,095 – $47,418

Comparison: 105 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 46 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Prosser, WA

Fair PriceModerate · 23
$42,225Mileage not verified

Market: $40,567 – $44,365

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Prosser, WA

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Prosser, WA

Unscored
$42,85050 mi

Comparison: 7 similar vehicles

Prosser, WA

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Prosser, WA

Fair PriceLimited · 18
$43,8756 mi

Market: $39,106 – $46,642

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 47 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Prosser, WA

Fair PriceLimited · 18
$43,91655 mi

Market: $39,106 – $46,642

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 133 days listed (based on current market benchmarks)

Prosser, WA

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Prosser, WA

Fair PriceModerate · 23
$44,010Mileage not verified

Market: $40,567 – $44,365

Comparison: 23 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Prosser, WA

2027 Chevrolet Colorado Trail Boss

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Colorado Trail Boss

Prosser, WA

Fair PriceRobust · 54
$44,045Mileage not verified

Market: $42,199 – $56,910

Comparison: 54 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 9 days listed (based on current market benchmarks)

Prosser, WA

2026 Chevrolet Colorado Z71

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Z71

Prosser, WA

UnscoredInsufficient · 3
$44,513110 mi

Comparison: 3 similar vehicles

Prosser, WA

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Prosser, WA

Unscored
$46,4826 mi

Comparison: 6 similar vehicles

Prosser, WA

2026 GMC Sierra 1500 Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Elevation

Prosser, WA

Fair PriceRobust · 77
$47,6324,000 mi

Market: $45,365 – $62,170

Comparison: 77 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 126 days listed (based on current market benchmarks)

Prosser, WA

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Prosser, WA

Unscored
$47,98250 mi

Comparison: 6 similar vehicles

Prosser, WA

2025 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2025 Jeep Gladiator Sport S

Prosser, WA

Fair PriceLimited · 17
$48,19914 mi

Market: $36,487 – $52,865

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 459 days listed (based on current market benchmarks)

Prosser, WA

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