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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Morgan, UT

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

162 new trucks listed by dealers in Morgan, UT. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Morgan.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 200 new trucks across the Morgan, UT market.

New Truck Listings
162
Average Price
$71,009
Price Range
$30,447–$142,500

All New Trucks in Morgan, UT

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Morgan, UT

Fair PriceRobust · 118
$30,44716 mi

Market: $29,689 – $39,143

Comparison: 118 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 89 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Morgan, UT

Fair PriceLimited · 12
$34,258Mileage not verified

Market: $30,587 – $34,377

Comparison: 12 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Morgan, UT

Fair PriceLimited · 17
$35,128Mileage not verified

Market: $33,538 – $40,619

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Morgan, UT

Fair PriceRobust · 118
$35,75810 mi

Market: $29,689 – $39,143

Comparison: 118 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Morgan, UT

Fair PriceRobust · 118
$37,6485 mi

Market: $29,689 – $39,143

Comparison: 118 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 22 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Morgan, UT

Fair PriceLimited · 18
$38,19210 mi

Market: $32,639 – $40,613

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 55 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Morgan, UT

Fair PriceLimited · 18
$38,6139 mi

Market: $32,639 – $40,192

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 20 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Morgan, UT

Fair PriceRobust · 56
$41,53815 mi

Market: $39,053 – $44,039

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 54 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Morgan, UT

Fair PriceRobust · 56
$41,53810 mi

Market: $39,053 – $44,039

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 5 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Morgan, UT

Fair PriceRobust · 70
$43,52810 mi

Market: $38,003 – $48,977

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)

Morgan, UT

2026 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Sport S

Morgan, UT

Fair PriceModerate · 37
$44,1512,398 mi

Market: $44,372 – $51,024

Comparison: 37 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 231 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Morgan, UT

Fair PriceRobust · 70
$44,24810 mi

Market: $38,003 – $48,977

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 41 days listed (based on current market benchmarks)

Morgan, UT

2026 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Sport S

Morgan, UT

Fair PriceModerate · 37
$44,37217 mi

Market: $44,151 – $51,024

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 398 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$44,8843,416 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 182 days listed (based on current market benchmarks)

Morgan, UT

2026 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Sport S

Morgan, UT

Fair PriceModerate · 37
$45,01410 mi

Market: $44,151 – $51,024

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 231 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$45,59613 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 17 days listed (based on current market benchmarks)

Morgan, UT

2026 Jeep Gladiator Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Sport S

Morgan, UT

Fair PriceModerate · 37
$46,50820 mi

Market: $44,151 – $51,024

Comparison: 37 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 271 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Morgan, UT

Fair PriceRobust · 70
$46,54310 mi

Market: $38,003 – $48,977

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$47,34020 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$47,34027 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$47,3408 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Morgan, UT

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Morgan, UT

Fair PriceRobust · 119
$47,7633 mi

Market: $43,348 – $90,747

Comparison: 119 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 20 days listed (based on current market benchmarks)

Morgan, UT

2026 RAM 1500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 1500 Pickup Tradesman

Morgan, UT

Fair PriceRobust · 87
$47,84020 mi

Market: $39,476 – $58,208

Comparison: 87 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 102 days listed (based on current market benchmarks)

Morgan, UT

2026 Jeep Gladiator 85th Anniversary Edition

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator 85th Anniversary Edition

Morgan, UT

Unscored
$48,21722 mi

Comparison: 7 similar vehicles

Morgan, UT

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