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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Denison, TX

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

255 new trucks listed by dealers in Denison, TX. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Denison.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 300 new trucks across the Denison, TX market.

New Truck Listings
255
Average Price
$54,598
Price Range
$31,853–$95,505

All New Trucks in Denison, TX

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Denison, TX

Fair PriceModerate · 38
$31,8532,027 mi

Market: $28,366 – $37,365

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 279 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 39 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 39 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 91 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 75 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 91 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,2473 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 67 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$32,6973 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 46 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Denison, TX

Fair PriceRobust · 59
$33,1293 mi

Market: $27,735 – $40,325

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Denison, TX

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Denison, TX

Fair PriceModerate · 38
$33,5194 mi

Market: $28,366 – $37,365

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 174 days listed (based on current market benchmarks)

Denison, TX

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Denison, TX

Fair PriceModerate · 38
$34,7092,140 mi

Market: $28,366 – $37,365

Comparison: 38 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 148 days listed (based on current market benchmarks)

Denison, TX

2026 Toyota Tacoma SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Toyota Tacoma SR

Denison, TX

Unscored
$36,782Mileage not verified

Comparison: 9 similar vehicles

Denison, TX

2026 Toyota Tacoma SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Toyota Tacoma SR

Denison, TX

Unscored
$36,808Mileage not verified

Comparison: 9 similar vehicles

Denison, TX

2026 Toyota Tacoma SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Toyota Tacoma SR

Denison, TX

Unscored
$36,888Mileage not verified

Comparison: 9 similar vehicles

Denison, TX

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Denison, TX

Fair PriceModerate · 32
$37,1946 mi

Market: $31,840 – $38,193

Comparison: 32 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 76 days listed (based on current market benchmarks)

Denison, TX

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Denison, TX

Fair PriceRobust · 236
$37,2273 mi

Market: $36,794 – $55,712

Comparison: 236 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 69 days listed (based on current market benchmarks)

Denison, TX

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Denison, TX

Fair PriceRobust · 236
$37,2274 mi

Market: $36,794 – $55,712

Comparison: 236 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 62 days listed (based on current market benchmarks)

Denison, TX

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Denison, TX

Fair PriceRobust · 236
$37,271130 mi

Market: $36,794 – $55,712

Comparison: 236 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)

Denison, TX

2026 Chevrolet Colorado LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado LT

Denison, TX

Fair PriceRobust · 70
$37,78710 mi

Market: $32,085 – $41,530

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Denison, TX

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Denison, TX

Fair PriceRobust · 236
$37,8483 mi

Market: $36,794 – $55,712

Comparison: 236 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 69 days listed (based on current market benchmarks)

Denison, TX

2026 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan Frontier SV

Denison, TX

UnscoredInsufficient · 3
$38,0715 mi

Comparison: 3 similar vehicles

Denison, TX

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Denison, TX

Fair PriceRobust · 56
$38,40912 mi

Market: $34,090 – $45,185

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 182 days listed (based on current market benchmarks)

Denison, TX

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Denison, TX

Fair PriceRobust · 236
$38,51711 mi

Market: $36,794 – $55,712

Comparison: 236 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 76 days listed (based on current market benchmarks)

Denison, TX

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