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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Reading, PA

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

250 new trucks listed by dealers in Reading, PA. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Reading.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 300 new trucks across the Reading, PA market.

New Truck Listings
250
Average Price
$57,727
Price Range
$28,646–$131,694

All New Trucks in Reading, PA

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Reading, PA

Great DealRobust · 101
$28,6461,042 mi

Market: $29,975 – $35,135

Comparison: 101 similar vehicles

Competitively priced ~4% below the typical range compared to similar vehicles · 151 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Reading, PA

Fair PriceRobust · 101
$30,4133 mi

Market: $28,646 – $35,135

Comparison: 101 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 101 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XL

Reading, PA

Fair PriceRobust · 102
$32,815Mileage not verified

Market: $28,646 – $35,135

Comparison: 102 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 25 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$32,8693 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 17 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$33,6383 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 41 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$34,3733 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 84 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 375
$34,870Mileage not verified

Market: $30,314 – $41,765

Comparison: 375 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 375
$34,910Mileage not verified

Market: $30,314 – $41,765

Comparison: 375 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 18 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$34,9713 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 41 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 375
$35,015Mileage not verified

Market: $30,314 – $41,765

Comparison: 375 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Reading, PA

2027 Hyundai Santa Cruz SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Santa Cruz SE

Reading, PA

Fair PriceModerate · 47
$36,1709 mi

Market: $32,648 – $36,170

Comparison: 47 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 57 days listed (based on current market benchmarks)

Reading, PA

2027 Hyundai Santa Cruz SE

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Santa Cruz SE

Reading, PA

Fair PriceModerate · 47
$36,1707 mi

Market: $32,648 – $36,170

Comparison: 47 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)

Reading, PA

2027 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Maverick XLT

Reading, PA

Fair PriceModerate · 29
$36,180Mileage not verified

Market: $35,625 – $41,820

Comparison: 29 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 375
$36,300Mileage not verified

Market: $30,314 – $41,765

Comparison: 375 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 25 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$36,3003 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Reading, PA

Fair PriceRobust · 76
$36,7713 mi

Market: $37,184 – $41,320

Comparison: 76 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 41 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Reading, PA

Fair PriceRobust · 374
$36,9033 mi

Market: $30,314 – $41,765

Comparison: 374 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 70 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Reading, PA

Fair PriceRobust · 76
$37,8323 mi

Market: $36,771 – $41,320

Comparison: 76 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 61 days listed (based on current market benchmarks)

Reading, PA

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Reading, PA

Fair PriceModerate · 34
$38,380Mileage not verified

Market: $32,794 – $41,970

Comparison: 34 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 97 days listed (based on current market benchmarks)

Reading, PA

2026 Hyundai Santa Cruz SEL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Hyundai Santa Cruz SEL

Reading, PA

OverpricedLimited · 13
$38,6509 mi

Market: $32,406 – $35,375

Comparison: 13 similar vehicles

Priced ~9% above the typical market range for similar vehicles (based on current market benchmarks)

Reading, PA

2027 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Maverick XLT

Reading, PA

Fair PriceModerate · 29
$38,670Mileage not verified

Market: $35,625 – $41,820

Comparison: 29 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Reading, PA

Fair PriceRobust · 328
$39,5373 mi

Market: $38,890 – $49,985

Comparison: 328 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 76 days listed (based on current market benchmarks)

Reading, PA

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Reading, PA

Fair PriceRobust · 112
$40,890Mileage not verified

Market: $37,353 – $45,475

Comparison: 112 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 54 days listed (based on current market benchmarks)

Reading, PA

2027 Hyundai Santa Cruz SEL Activity

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Hyundai Santa Cruz SEL Activity

Reading, PA

Fair PriceModerate · 27
$41,6257 mi

Market: $37,042 – $41,920

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 15 days listed (based on current market benchmarks)

Reading, PA

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