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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Roanoke Rapids, NC

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

111 new trucks listed by dealers in Roanoke Rapids, NC. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Roanoke Rapids.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 100 new trucks across the Roanoke Rapids, NC market.

New Truck Listings
111
Average Price
$58,523
Price Range
$32,372–$106,920

All New Trucks in Roanoke Rapids, NC

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Roanoke Rapids, NC

UnscoredInsufficient · 3
$32,372Mileage not verified

Comparison: 3 similar vehicles

Roanoke Rapids, NC

2027 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier SV

Roanoke Rapids, NC

Great DealLimited · 14
$33,9923 mi

Market: $36,063 – $46,873

Comparison: 14 similar vehicles

Competitively priced ~6% below the typical range compared to similar vehicles · 41 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Roanoke Rapids, NC

Great DealLimited · 14
$35,493Mileage not verified

Market: $38,958 – $45,854

Comparison: 14 similar vehicles

Competitively priced ~9% below the typical range compared to similar vehicles · 91 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2027 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier SV

Roanoke Rapids, NC

Fair PriceLimited · 14
$36,0633 mi

Market: $33,992 – $46,873

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 38 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2027 Nissan Frontier PRO-X

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier PRO-X

Roanoke Rapids, NC

Fair PriceModerate · 42
$36,9903 mi

Market: $37,291 – $45,474

Comparison: 42 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 68 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2027 Nissan Frontier PRO-X

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier PRO-X

Roanoke Rapids, NC

Fair PriceModerate · 42
$37,2913 mi

Market: $36,990 – $45,474

Comparison: 42 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 50 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Toyota Tacoma SR

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Toyota Tacoma SR

Roanoke Rapids, NC

UnscoredInsufficient · 3
$37,298Mileage not verified

Comparison: 3 similar vehicles

Roanoke Rapids, NC

2027 Nissan Frontier PRO-X

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier PRO-X

Roanoke Rapids, NC

Fair PriceModerate · 42
$37,3483 mi

Market: $36,990 – $45,474

Comparison: 42 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Roanoke Rapids, NC

Fair PriceLimited · 14
$38,958Mileage not verified

Market: $35,493 – $45,854

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 193 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford Maverick Lobo Premium

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lobo Premium

Roanoke Rapids, NC

UnscoredInsufficient · 4
$39,551Mileage not verified

Comparison: 4 similar vehicles

Roanoke Rapids, NC

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Roanoke Rapids, NC

Fair PriceLimited · 14
$39,585Mileage not verified

Market: $35,493 – $45,854

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 14 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford Maverick Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick Lariat

Roanoke Rapids, NC

Unscored
$39,677Mileage not verified

Comparison: 6 similar vehicles

Roanoke Rapids, NC

2026 Chevrolet Colorado Trail Boss

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Trail Boss

Roanoke Rapids, NC

Fair PriceModerate · 30
$39,826268 mi

Market: $39,042 – $54,740

Comparison: 30 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 219 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Roanoke Rapids, NC

Fair PriceLimited · 14
$40,626Mileage not verified

Market: $35,493 – $45,854

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 85 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Chevrolet Colorado Trail Boss

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Trail Boss

Roanoke Rapids, NC

Fair PriceModerate · 30
$42,2565 mi

Market: $39,042 – $54,740

Comparison: 30 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 41 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Roanoke Rapids, NC

Fair PriceLimited · 15
$43,0814 mi

Market: $41,239 – $53,330

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 108 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Chevrolet Colorado Trail Boss

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Trail Boss

Roanoke Rapids, NC

Fair PriceModerate · 30
$43,5535 mi

Market: $39,042 – $54,740

Comparison: 30 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 123 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Honda Ridgeline RTL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Honda Ridgeline RTL

Roanoke Rapids, NC

Unscored
$43,852Mileage not verified

Comparison: 9 similar vehicles

Roanoke Rapids, NC

2026 Honda Ridgeline RTL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Honda Ridgeline RTL

Roanoke Rapids, NC

Unscored
$44,279Mileage not verified

Comparison: 9 similar vehicles

Roanoke Rapids, NC

2026 Honda Ridgeline RTL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Honda Ridgeline RTL

Roanoke Rapids, NC

Unscored
$44,279Mileage not verified

Comparison: 9 similar vehicles

Roanoke Rapids, NC

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Roanoke Rapids, NC

Fair PriceLimited · 15
$44,4795 mi

Market: $41,239 – $53,330

Comparison: 15 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 227 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2026 Ford F-150 STX

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford F-150 STX

Roanoke Rapids, NC

Fair PriceLimited · 18
$44,717Mileage not verified

Market: $40,818 – $51,282

Comparison: 18 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 47 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2027 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier SV

Roanoke Rapids, NC

Fair PriceLimited · 14
$44,875Mileage not verified

Market: $33,992 – $46,873

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 5 days listed (based on current market benchmarks)

Roanoke Rapids, NC

2027 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier SV

Roanoke Rapids, NC

Fair PriceLimited · 14
$45,400Mileage not verified

Market: $33,992 – $46,873

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Roanoke Rapids, NC

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