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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New SUVs in Columbia, MS

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

86 new SUVs listed by dealers in Columbia, MS. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all SUVs in Columbia.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 86 new SUVs across the Columbia, MS market.

New SUV Listings
86
Average Price
$51,496
Price Range
$25,316–$112,040

All New SUVs in Columbia, MS

Listed from lowest asking price upward. Only new inventory shown on this page.

2026 Chevrolet Trax LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trax LT

Columbia, MS

Fair PriceRobust · 51
$25,316Mileage not verified

Market: $23,670 – $27,809

Comparison: 51 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trailblazer LS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trailblazer LS

Columbia, MS

Fair PriceLimited · 14
$25,4195 mi

Market: $24,791 – $27,196

Comparison: 14 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 124 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trax RS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trax RS

Columbia, MS

Fair PriceRobust · 59
$26,6814 mi

Market: $24,662 – $30,609

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trax RS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trax RS

Columbia, MS

Fair PriceRobust · 59
$26,6814 mi

Market: $24,662 – $30,609

Comparison: 59 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 10 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trailblazer LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trailblazer LT

Columbia, MS

Fair PriceModerate · 33
$28,7243 mi

Market: $26,352 – $31,078

Comparison: 33 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 125 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trailblazer Activ

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trailblazer Activ

Columbia, MS

Fair PriceRobust · 113
$28,995154 mi

Market: $26,005 – $35,552

Comparison: 113 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 96 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Trailblazer LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Trailblazer LT

Columbia, MS

Fair PriceModerate · 33
$30,094275 mi

Market: $26,352 – $31,078

Comparison: 33 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 70 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Equinox LT

Columbia, MS

Unscored
$30,4391 mi

Comparison: 6 similar vehicles

Columbia, MS

2026 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Equinox LT

Columbia, MS

Unscored
$30,8753 mi

Comparison: 6 similar vehicles

Columbia, MS

2027 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Equinox LT

Columbia, MS

Fair PriceRobust · 70
$31,5341 mi

Market: $29,994 – $36,919

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)

Columbia, MS

2026 Jeep Compass Latitude Altitude

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Compass Latitude Altitude

Columbia, MS

Unscored
$31,6011,590 mi

Comparison: 6 similar vehicles

Columbia, MS

2027 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Equinox LT

Columbia, MS

Fair PriceRobust · 69
$32,663270 mi

Market: $29,994 – $36,919

Comparison: 69 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 49 days listed (based on current market benchmarks)

Columbia, MS

2027 Chevrolet Equinox LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Equinox LT

Columbia, MS

Fair PriceRobust · 70
$33,6991 mi

Market: $29,994 – $36,919

Comparison: 70 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 136 days listed (based on current market benchmarks)

Columbia, MS

2027 Chevrolet Bolt RS

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Chevrolet Bolt RS

Columbia, MS

Fair PriceModerate · 35
$35,2284 mi

Market: $28,870 – $40,692

Comparison: 35 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 236 days listed (based on current market benchmarks)

Columbia, MS

2027 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Bronco Sport Big Bend

Columbia, MS

Fair PriceModerate · 42
$35,890Mileage not verified

Market: $34,185 – $38,998

Comparison: 42 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)

Columbia, MS

2026 Ford Bronco Sport Big Bend

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Big Bend

Columbia, MS

Fair PriceLimited · 10
$36,04113 mi

Market: $32,440 – $37,315

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 307 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Blazer 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Blazer 2LT

Columbia, MS

Fair PriceLimited · 17
$36,7853 mi

Market: $34,968 – $38,401

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 77 days listed (based on current market benchmarks)

Columbia, MS

2026 Ford Bronco Sport Outer Banks

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Outer Banks

Columbia, MS

Unscored
$37,58627 mi

Comparison: 5 similar vehicles

Columbia, MS

2026 Ford Bronco Sport Badlands

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Bronco Sport Badlands

Columbia, MS

UnscoredInsufficient · 4
$37,82572 mi

Comparison: 4 similar vehicles

Columbia, MS

2026 Chevrolet Blazer 2LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Blazer 2LT

Columbia, MS

Fair PriceLimited · 17
$38,2022 mi

Market: $34,968 – $38,401

Comparison: 17 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 56 days listed (based on current market benchmarks)

Columbia, MS

2027 Jeep Grand Cherokee Laredo

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Jeep Grand Cherokee Laredo

Columbia, MS

Fair PriceModerate · 28
$39,886Mileage not verified

Market: $40,395 – $46,668

Comparison: 28 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 20 days listed (based on current market benchmarks)

Columbia, MS

2026 Jeep Wrangler 4-Door Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Wrangler 4-Door Sport S

Columbia, MS

Great DealLimited · 10
$40,33113 mi

Market: $42,533 – $46,673

Comparison: 10 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 231 days listed (based on current market benchmarks)

Columbia, MS

2026 Jeep Wrangler 2-Door Sport S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Wrangler 2-Door Sport S

Columbia, MS

Fair PriceRobust · 50
$40,40213 mi

Market: $35,331 – $46,429

Comparison: 50 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 231 days listed (based on current market benchmarks)

Columbia, MS

2026 Chevrolet Traverse LT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Traverse LT

Columbia, MS

Unscored
$40,6754,230 mi

Comparison: 7 similar vehicles

Columbia, MS

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