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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

New Trucks in Rolla, MO

OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.

OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.

67 new trucks listed by dealers in Rolla, MO. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.

Market snapshot · November 11, 2026

Looking for the full new + used mix? View all trucks in Rolla.

How OAV Identifies Deals

OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.

  • Millions of retail comparables across U.S. markets.
  • Vehicles compared on year, make, model, and trim (when available).
  • Real price-to-market ranges from regularly refreshed market data.
  • Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
  • Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
  • Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
  • Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
  • Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.

This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.

Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).

Learn how OAV identifies Demand-Verified Deals™

According to RetailVision™ data, OAV is currently analyzing approximately 67 new trucks across the Rolla, MO market.

New Truck Listings
67
Average Price
$59,867
Price Range
$33,685–$86,210

All New Trucks in Rolla, MO

Listed from lowest asking price upward. Only new inventory shown on this page.

2027 Ford Maverick XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Maverick XL

Rolla, MO

Unscored
$33,685Mileage not verified

Comparison: 8 similar vehicles

Rolla, MO

2026 Nissan Frontier S

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan Frontier S

Rolla, MO

Fair PriceModerate · 41
$34,561Mileage not verified

Market: $28,841 – $39,490

Comparison: 41 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 24 days listed (based on current market benchmarks)

Rolla, MO

2026 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Maverick XLT

Rolla, MO

Fair PriceModerate · 27
$36,1619 mi

Market: $30,584 – $37,524

Comparison: 27 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 55 days listed (based on current market benchmarks)

Rolla, MO

2027 Ford Maverick XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Ford Maverick XLT

Rolla, MO

Unscored
$36,975Mileage not verified

Comparison: 6 similar vehicles

Rolla, MO

2026 Ford Ranger XL

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XL

Rolla, MO

Fair PriceLimited · 10
$37,791455 mi

Market: $36,016 – $38,500

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 105 days listed (based on current market benchmarks)

Rolla, MO

2026 Chevrolet Silverado 1500 Custom

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 Custom

Rolla, MO

Great DealModerate · 20
$38,250126 mi

Market: $40,199 – $49,350

Comparison: 20 similar vehicles

Competitively priced ~5% below the typical range compared to similar vehicles · 46 days listed (based on current market benchmarks)

Rolla, MO

2027 Nissan Frontier PRO-4X

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Nissan Frontier PRO-4X

Rolla, MO

Fair PriceRobust · 352
$38,264Mileage not verified

Market: $39,045 – $55,240

Comparison: 352 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 24 days listed (based on current market benchmarks)

Rolla, MO

2026 Chevrolet Colorado Work Truck

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Colorado Work Truck

Rolla, MO

Fair PriceRobust · 410
$39,5302 mi

Market: $28,986 – $42,950

Comparison: 410 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 54 days listed (based on current market benchmarks)

Rolla, MO

2026 Nissan Frontier SV

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Nissan Frontier SV

Rolla, MO

Fair PriceRobust · 122
$41,390Mileage not verified

Market: $31,114 – $45,010

Comparison: 122 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 336 days listed (based on current market benchmarks)

Rolla, MO

2026 Chevrolet Silverado 1500 Custom

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 Custom

Rolla, MO

Fair PriceModerate · 20
$44,8822 mi

Market: $38,250 – $49,350

Comparison: 20 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 46 days listed (based on current market benchmarks)

Rolla, MO

2026 Ford Ranger XLT

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger XLT

Rolla, MO

Fair PriceRobust · 65
$46,120Mileage not verified

Market: $37,017 – $48,190

Comparison: 65 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 26 days listed (based on current market benchmarks)

Rolla, MO

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Rolla, MO

UnscoredInsufficient · 3
$46,658279 mi

Comparison: 3 similar vehicles

Rolla, MO

2026 GMC Sierra 1500 Pro

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Sierra 1500 Pro

Rolla, MO

UnscoredInsufficient · 3
$47,0324 mi

Comparison: 3 similar vehicles

Rolla, MO

2026 Jeep Gladiator Willys

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Willys

Rolla, MO

Fair PriceRobust · 56
$48,3551 mi

Market: $37,914 – $51,865

Comparison: 56 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 392 days listed (based on current market benchmarks)

Rolla, MO

2026 Ford Ranger Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger Lariat

Rolla, MO

Fair PriceLimited · 10
$48,4763 mi

Market: $47,532 – $52,718

Comparison: 10 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 46 days listed (based on current market benchmarks)

Rolla, MO

2027 Jeep Gladiator Willys

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 Jeep Gladiator Willys

Rolla, MO

Fair PriceModerate · 31
$48,705Mileage not verified

Market: $46,647 – $56,225

Comparison: 31 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 60 days listed (based on current market benchmarks)

Rolla, MO

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Rolla, MO

Unscored
$48,9604 mi

Comparison: 5 similar vehicles

Rolla, MO

2026 GMC Canyon Elevation

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon Elevation

Rolla, MO

Unscored
$49,1105 mi

Comparison: 5 similar vehicles

Rolla, MO

2026 GMC Canyon AT4

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 GMC Canyon AT4

Rolla, MO

Fair PriceRobust · 139
$49,9603 mi

Market: $42,788 – $57,405

Comparison: 139 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Rolla, MO

2026 Chevrolet Silverado 1500 RST

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Chevrolet Silverado 1500 RST

Rolla, MO

Fair PriceRobust · 191
$50,855Mileage not verified

Market: $43,115 – $68,325

Comparison: 191 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 27 days listed (based on current market benchmarks)

Rolla, MO

2026 Jeep Gladiator Mojave

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Jeep Gladiator Mojave

Rolla, MO

Fair PriceRobust · 65
$51,742Mileage not verified

Market: $42,274 – $57,221

Comparison: 65 similar vehicles

Fairly priced — in line with the typical market range for similar vehicles · 188 days listed (based on current market benchmarks)

Rolla, MO

2026 Ford Ranger Lariat

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 Ford Ranger Lariat

Rolla, MO

UnscoredInsufficient · 3
$52,830Mileage not verified

Comparison: 3 similar vehicles

Rolla, MO

2027 RAM 2500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2027 RAM 2500 Pickup Tradesman

Rolla, MO

Great DealLimited · 10
$55,233Mileage not verified

Market: $56,905 – $61,214

Comparison: 10 similar vehicles

Competitively priced ~3% below the typical range compared to similar vehicles · 69 days listed (based on current market benchmarks)

Rolla, MO

2026 RAM 3500 Pickup Tradesman

Image from the dealer's site. OAV does not own, control, or store dealer images.

2026 RAM 3500 Pickup Tradesman

Rolla, MO

Fair PriceLimited · 12
$55,912Mileage not verified

Market: $56,179 – $66,809

Comparison: 12 similar vehicles

Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 153 days listed (based on current market benchmarks)

Rolla, MO

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