New SUVs in Sterling, CO
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
44 new SUVs listed by dealers in Sterling, CO. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.
Market snapshot · November 11, 2026
Looking for the full new + used mix? View all SUVs in Sterling.
How OAV Identifies Deals
OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.
- Millions of retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available).
- Real price-to-market ranges from regularly refreshed market data.
- Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
- Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
- Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
- Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
- Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.
This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
According to RetailVision™ data, OAV is currently analyzing approximately 44 new SUVs across the Sterling, CO market.
All New SUVs in Sterling, CO
Listed from lowest asking price upward. Only new inventory shown on this page.
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax LS
Sterling, CO
Market: $21,789 – $26,122
Comparison: 40 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 187 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax RS
Sterling, CO
Comparison: 3 similar vehicles
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax LT
Sterling, CO
Market: $22,334 – $28,897
Comparison: 219 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 72 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax RS
Sterling, CO
Market: $23,289 – $32,258
Comparison: 173 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 217 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trax RS
Sterling, CO
Comparison: 3 similar vehicles
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trailblazer LS
Sterling, CO
Market: $24,278 – $30,122
Comparison: 53 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 7 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Jeep Compass Limited
Sterling, CO
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Trailblazer RS
Sterling, CO
Market: $29,914 – $36,110
Comparison: 44 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 351 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Dodge Durango GT
Sterling, CO
Market: $39,377 – $44,627
Comparison: 50 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 188 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Cherokee Limited
Sterling, CO
Market: $38,241 – $45,100
Comparison: 12 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 153 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Chevrolet Equinox ACTIV
Sterling, CO
Market: $36,822 – $43,509
Comparison: 91 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 17 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Equinox RS
Sterling, CO
Comparison: 5 similar vehicles
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 GMC Terrain AT4
Sterling, CO
Market: $38,661 – $44,370
Comparison: 29 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 333 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 GMC Terrain AT4
Sterling, CO
Market: $38,661 – $43,064
Comparison: 29 similar vehicles
Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Chevrolet Blazer EV LT
Sterling, CO
Market: $40,964 – $52,400
Comparison: 44 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 356 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Wrangler 4-Door 85th Anniversary Edition
Sterling, CO
Market: $45,154 – $50,921
Comparison: 55 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 100 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Grand Cherokee L Limited
Sterling, CO
Market: $40,745 – $50,491
Comparison: 88 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 199 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Dodge Durango GT Plus
Sterling, CO
Comparison: 8 similar vehicles
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Jeep Grand Cherokee L Limited
Sterling, CO
Market: $48,300 – $56,169
Comparison: 125 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 21 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 GMC Acadia Elevation
Sterling, CO
Market: $45,085 – $56,069
Comparison: 81 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 158 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 GMC Acadia AT4
Sterling, CO
Market: $50,990 – $63,719
Comparison: 51 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 203 days listed (based on current market benchmarks)
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Dodge Durango GT HEMI Premium V8
Sterling, CO
Comparison: 8 similar vehicles
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Jeep Wrangler 4-Door Sport RHD
Sterling, CO
Sterling, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Jeep Grand Cherokee Limited
Sterling, CO
Sterling, CO
Explore more markets
Other vehicle types in Sterling
Wider rollup