New SUVs in Fort Morgan, CO
OAV.io analyzes millions of vehicle listings using RetailVision™ market data to identify vehicles priced below expected market ranges based on year, make, model, trim (when available), and comparable listings.
OAV helps determine if a vehicle is a good deal by comparing its price to similar listings within its supported comparable range. Sell-through is separate Demand-Verified evidence, not part of the price verdict.
26 new SUVs listed by dealers in Fort Morgan, CO. This page shows only new inventory (dealer-reported condition = new), listed from lowest asking price upward.
Market snapshot · November 11, 2026
Looking for the full new + used mix? View all SUVs in Fort Morgan.
How OAV Identifies Deals
OAV builds a comparable range for each vehicle from regularly refreshed dealer-advertised listings — same make, model and year range, trim where the data supports it. Where the evidence supports a verdict, a vehicle is rated by how its asking price compares to that range; days-on-lot and sell-through are separate demand signals, never inputs to the Price-to-Market verdict. When OAV evaluates a listing but the evidence does not support a verdict, the listing is Unscored.
- Millions of retail comparables across U.S. markets.
- Vehicles compared on year, make, model, and trim (when available).
- Real price-to-market ranges from regularly refreshed market data.
- Days-on-lot is a separate demand signal, never an input to the Price-to-Market verdict.
- Listings priced below the comparable-range floor by at least OAV's minimum-gap margin surface as Great Deal — a great deal compared to similar vehicles currently for sale.
- Listings priced within the comparable range, or below the floor by less than that margin surface as Fair Price — fairly priced, in line with what comparable vehicles are typically listed for.
- Listings priced above the comparable range surface as Overpriced — above market, higher than what comparable vehicles are typically listed for.
- Dealer business information is public on every profile. OAV-claimed dealers route inquiries through OAV.
This helps identify which listings are a great deal relative to comparable vehicles — OAV's Great Deal verdict — and shows the evidence behind every rating.
Powered by OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477).
According to RetailVision™ data, OAV is currently analyzing approximately 26 new SUVs across the Fort Morgan, CO market.
All New SUVs in Fort Morgan, CO
Listed from lowest asking price upward. Only new inventory shown on this page.
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Corolla Cross L
Fort Morgan, CO
Comparison: 3 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Corolla Cross XLE
Fort Morgan, CO
Market: $33,341 – $37,823
Comparison: 36 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 90 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Corolla Cross XLE
Fort Morgan, CO
Market: $33,341 – $37,823
Comparison: 36 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 13 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Compass Trailhawk
Fort Morgan, CO
Market: $30,781 – $38,388
Comparison: 85 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 119 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota RAV4 LE
Fort Morgan, CO
Market: $34,895 – $38,217
Comparison: 19 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 19 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota RAV4 LE
Fort Morgan, CO
Market: $34,895 – $38,217
Comparison: 19 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Cherokee Limited
Fort Morgan, CO
Comparison: 9 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota bZ XLE
Fort Morgan, CO
Comparison: 8 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota RAV4 XLE
Fort Morgan, CO
Market: $39,708 – $45,888
Comparison: 89 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 35 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Cherokee Overland
Fort Morgan, CO
Market: $41,790 – $44,452
Comparison: 17 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 25 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Grand Cherokee L Limited Reserve
Fort Morgan, CO
Market: $49,474 – $53,991
Comparison: 12 similar vehicles
Competitively priced ~10% below the typical range compared to similar vehicles · 249 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Dodge Durango GT HEMI Premium V8
Fort Morgan, CO
Comparison: 6 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota bZ Woodland
Fort Morgan, CO
Comparison: 7 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Dodge Durango GT HEMI Premium V8
Fort Morgan, CO
Comparison: 6 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Wrangler 4-Door Sport
Fort Morgan, CO
Market: $36,603 – $57,214
Comparison: 128 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 42 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2027 Dodge Durango GT HEMI Plus V8
Fort Morgan, CO
Market: $47,430 – $54,829
Comparison: 153 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 31 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Wrangler 4-Door Willys
Fort Morgan, CO
Comparison: 3 similar vehicles
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota RAV4 Plug-in Hybrid GR Sport
Fort Morgan, CO
Market: $48,156 – $52,415
Comparison: 12 similar vehicles
Priced ~1% above the typical market range for similar vehicles (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Highlander Limited
Fort Morgan, CO
Market: $54,777 – $57,915
Comparison: 11 similar vehicles
Fairly priced — priced near the comparable range, but not far enough below it to qualify as a Great Deal · 49 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Highlander Platinum
Fort Morgan, CO
Market: $53,094 – $60,311
Comparison: 21 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 103 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Grand Highlander Limited
Fort Morgan, CO
Market: $50,711 – $62,992
Comparison: 57 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 5 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota Grand Highlander Limited
Fort Morgan, CO
Market: $50,711 – $62,992
Comparison: 57 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 3 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Toyota 4Runner TRD Off-Road Premium
Fort Morgan, CO
Market: $56,093 – $66,511
Comparison: 97 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 12 days listed (based on current market benchmarks)
Fort Morgan, CO
Image from the dealer's site. OAV does not own, control, or store dealer images.
2026 Jeep Grand Wagoneer Upland
Fort Morgan, CO
Market: $64,484 – $76,749
Comparison: 66 similar vehicles
Fairly priced — in line with the typical market range for similar vehicles · 250 days listed (based on current market benchmarks)
Fort Morgan, CO
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