2026 Volvo XC90 Ultra
Vehicle Details
Ultra
Athens, GA 30606
Is this 2026 Volvo XC90 Ultra a good deal?
OAV verdict: Great Deal
Why: Listed at $67,305, comparable market range $68,070–$76,056, based on 13 comparable listings. Days on lot: 160 days (market average 119 days).
Manufacturer MSRPReference
$75,575This vehicle $67,305 · $8,270 (11%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$67,305 · $765 below market low
- Comparable range
- $68,070 – $76,056
- vs. market low
- — $765 (1% below)
- Comparable vehicles
- 13
Market Retail Price (MRP™)
$72,063This vehicle $67,305 · $4,758 (7%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$80,459This vehicle $67,305 · $13,154 (16%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-20) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 19–147 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
O'Steen Volvo Cars Athens
Athens, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to O'Steen Volvo Cars Athens for current availability of this 2026 Volvo XC90 Ultra and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Volvo XC90
Listing updated: Aug 20, 2026Listed by a franchise dealer in Athens, GA · On lot for 160 days · VIN verifiable at NHTSA
This new 2026 Volvo XC90 Ultra is listed at $67,305 by o'steen volvo cars athens in Athens, GA 30606. The exterior color is White. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 13 comparable listings matched to this vehicle, the estimated market range is $68,070 to $76,056. The local market range in GA is $68,070 to $76,056. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 160 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Athens, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Volvo XC90 against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Athens, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN YV4062PM8T1494803 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Volvo XC90 Market in GA
GA Market Listings
535
Average Price
$66,291
Price Range
$34,998–$91,769
Avg Days on Lot
119
Based on all 535 2024-2028 Volvo XC90 listings in the GA market, the average asking price is $66,291. This listing at $67,305 is $1,014 above the broader GA average (2% above the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $34,998 to $91,769. Similar vehicles spend an average of 119 days on dealer lots in this market.
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