2010 BMW 3 Series 328i
Vehicle Details
328i
Durham, NC 27705
Is this 2010 BMW 3 Series 328i a good deal?
OAV verdict: Unscored
Why: Listed at $12,995, comparable market range $5,328–$7,999, based on 3 comparable listings. Days on lot: 128 days (market average 180 days).
Market price position
$12,995 · $4,996 above market high
- Comparable range
- $5,328 – $7,999
- vs. market high
- + $4,996 (62% above)
- Comparable vehicles
- 3
Market Retail Price (MRP™)
$6,664This vehicle $12,995 · $6,331 (95%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$6,546This vehicle $12,995 · $6,449 (99%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-30) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 13–63 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Atlantic Auto Exchange Inc
Durham, NC
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Atlantic Auto Exchange Inc for current availability of this 2010 BMW 3 Series 328i and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2010 BMW 3 Series
Listing updated: Jul 30, 2026Listed by an independent dealer in Durham, NC · On lot for 128 days · VIN verifiable at NHTSA
This used 2010 BMW 3 Series 328i is listed at $12,995 by atlantic auto exchange inc in Durham, NC 27705. It has 128,000 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a RWD drivetrain with a 3.0L I6 engine and Manual transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 comparable listings matched to this vehicle for its price verdict, the estimated market range is $5,328 to $7,999.
This vehicle has been on the lot for 128 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Durham, NC convertibles market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2010 BMW 3 Series against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Durham, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN WBAWL1C55APX12234 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2010 BMW 3 Series Market in NC
NC Market Listings
76
Average Price
$9,371
Price Range
$3,999–$41,750
Avg Days on Lot
180
Based on all 76 2008-2012 BMW 3 Series listings in the NC market, the average asking price is $9,371. This listing at $12,995 is $3,624 above average (39% above market). Comparable prices in NC range from $3,999 to $41,750. Similar vehicles spend an average of 180 days on dealer lots in this market.
Similar BMW 3 Series Listings in NC
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: 328i — compare trims below)
2011 BMW 3 Series
328i
Clayton, NC
2008 BMW 3 Series
328i
Kernersville, NC
2011 BMW 3 Series
328i
Durham, NC
2008 BMW 3 Series
328i
Mount Olive, NC
2008 BMW 3 Series
328i
Clayton, NC
2011 BMW 3 Series
328i
Conover, NC
2011 BMW 3 Series
328i
Raleigh, NC
2011 BMW 3 Series
328i
Garner, NC