OAV
2023 BMW 7 Series

Vehicle Details

VINWBA23EH01PCM26254
Trim740i
Exterior ColorBlack
DrivetrainRWD
Engine3.0L I6
TransmissionAutomatic
Fuel TypePremium Unleaded
Inventory Typeused
MSRP$63,755
Days on Lot83
Days on Market100

2023 BMW 7 Series

740i

Fair Price
$63,75513,846 miles

Atlanta, GA 30305

Market price position

48,500
73,237
63,755

$63,755 · within market range

$48,500comparable$73,237
Regional range
$48,500 – $73,237
vs. market
$15,255 above low · $9,482 below high
Comparable vehicles
61

Market Breakdown

Regional Range$48,500 – $73,237

Dealer Info

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Atlanta, GA

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About This 2023 BMW 7 Series

This used 2023 BMW 7 Series 740i is listed at $63,755 by mercedes-benz of buckhead in Atlanta, GA 30305. It has 13,846 miles on the odometer. The exterior color is Black. It features a RWD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 61 comparable vehicles, the estimated market range is $48,500 to $73,237.

This vehicle has been on the lot for 83 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

2023 BMW 7 Series Market in GA

Comparable Vehicles

496

Average Price

$73,023

Median Price

$71,988

Avg Days on Lot

88

Based on 496 comparable 2021-2025 BMW 7 Series listings in GA, the average asking price is $73,023 and the median is $71,988. This listing at $63,755 is $9,268 below average (13% below market). Comparable prices in GA range from $31,743 to $134,900. Similar vehicles spend an average of 88 days on dealer lots in this market.

Similar BMW 7 Series Listings in GA

8 comparable vehicles with similar year and mileage