Is the $64,997 price on this 2024 BMW 7 Series a good deal?

OAV rates this as Fair Price because the asking price of $64,997 is within the typical market range for this vehicle.

What is the average price for a 2024 BMW 7 Series in GA?

Based on 746 comparable listings in GA, the average asking price for a 2022-2026 BMW 7 Series is $85,495, with prices ranging from $35,343 to $156,015.

How long does a 2024 BMW 7 Series typically stay on dealer lots?

Comparable BMW 7 Series listings in GA spend an average of 80 days on dealer lots.

Where is this 2024 BMW 7 Series located?

This vehicle is listed in Roswell, GA 30076. VIN: WBA23EH00RCP79331. Mileage: 29,816 miles.

What is the fair market price range for this 2024 BMW 7 Series?

OAV's Price-to-Market analysis estimates the fair market range is $60,000 to $65,985, based on 7 comparable vehicles.

Vehicle Details

VINWBA23EH00RCP79331

Trim740i

Exterior ColorBlack

DrivetrainRWD

Engine3.0L I6

TransmissionAutomatic

Fuel TypePremium Unleaded

Inventory Typeused

MSRP$65,997

Days on Lot32

Days on Market31

2024 BMW 7 Series

740i

Fair Price

$64,99729,816 miles

Roswell, GA 30076

Market price position

Lowest comparable ($)

60,000

Highest comparable ($)

65,985

This vehicle's price ($)

64,997

$64,997 · within market range

$60,000comparable$65,985

Regional range: $60,000 – $65,985
vs. market: $4,997 above low · $988 below high
Comparable vehicles: 7

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$60,000 – $65,985

Dealer Info

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Roswell, GA

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About This 2024 BMW 7 Series

Listing updated: Apr 23, 2026

Listed by a independent dealer in Roswell, GA · On lot for 32 days · VIN verifiable at NHTSA

This used 2024 BMW 7 Series 740i is listed at $64,997 by a independent dealer in Roswell, GA 30076. It has 29,816 miles on the odometer. The exterior color is Black. It features a RWD drivetrain with a 3.0L I6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 7 similar vehicles in the Roswell market, the estimated market range is $60,000 to $65,985.

This vehicle has been on the lot for 32 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

How this deal is rated

OAV compares this 2024 BMW 7 Series against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.

How this listing is verified

This vehicle listing was aggregated from a independent dealer in Roswell, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network. The VIN WBA23EH00RCP79331 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2024 BMW 7 Series Market in GA

Comparable Vehicles

746

Average Price

$85,495

Price Range

$35,343–$156,015

Avg Days on Lot

Based on 746 comparable 2022-2026 BMW 7 Series listings in GA, the average asking price is $85,495. This listing at $64,997 is $20,498 below average (24% below market). Comparable prices in GA range from $35,343 to $156,015. Similar vehicles spend an average of 80 days on dealer lots in this market.