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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2020 Land Rover Discovery HSE

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Vehicle Details

VINSALRR2RV0L2419376
TrimHSE
Exterior ColorSilver
Drivetrain4WD
Engine3.0L V6
TransmissionAutomatic
Fuel TypePremium Unleaded
Inventory Typeused
Days on Lot102

HSE

Great Deal
$17,44388,457 mi

Brighton, CO 80601

Is this 2020 Land Rover Discovery HSE a good deal?

OAV verdict: Great Deal

Why: Listed at $17,443, comparable market range $19,701–$23,337, based on 28 comparable listings. Days on lot: 102 days (market average 65 days).

Market price position

$17,443 · $2,258 below market low

Comparable range
$19,701 – $23,337
vs. market low
— $2,258 (11% below)
Comparable vehicles
28

Market Retail Price (MRP™)

$21,519

This vehicle $17,443 · $4,076 (19%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$20,347

This vehicle $17,443 · $2,904 (14%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-30) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data
Faster-than-average sell-through

Similar vehicles recently sold in an estimated 1352 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$19,701 – $23,337

Brighton Ford

Brighton, CO

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2020 Land Rover Discovery

Listing updated: Jul 30, 2026

Listed by a franchise dealer in Brighton, CO · On lot for 102 days · VIN verifiable at NHTSA

This used 2020 Land Rover Discovery HSE is listed at $17,443 by brighton ford in Brighton, CO 80601. It has 88,457 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Silver. It features a 4WD drivetrain with a 3.0L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 28 comparable listings matched to this vehicle for its price verdict, the estimated market range is $19,701 to $23,337.

This vehicle has been on the lot for 102 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Brighton, CO suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2020 Land Rover Discovery against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Brighton, CO, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN SALRR2RV0L2419376 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2020 Land Rover Discovery Market in CO

CO Market Listings

22

Average Price

$21,045

Price Range

$14,950–$34,998

Avg Days on Lot

65

Based on all 22 2018-2022 Land Rover Discovery listings in the CO market, the average asking price is $21,045. This listing at $17,443 is $3,602 below average (17% below market). Comparable prices in CO range from $14,950 to $34,998. Similar vehicles spend an average of 65 days on dealer lots in this market.

Similar Land Rover Discovery Listings in CO

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: HSE — compare trims below)