Is the $37,949 price on this 2026 Land Rover Discovery a good deal?

OAV rates this as a Great Deal because the asking price of $37,949 is below the typical market range for this vehicle.

How long does a 2026 Land Rover Discovery typically stay on dealer lots?

Comparable Land Rover Discovery listings in NC spend an average of 93 days on dealer lots.

Where is this 2026 Land Rover Discovery located?

This vehicle is listed in Cary, NC 27511. VIN: SALRL2FX1T2523009. Mileage: 288 miles.

What is the fair market price range for this 2026 Land Rover Discovery?

OAV's Price-to-Market analysis estimates the fair market range is $73,284 to $80,924, based on 11 comparable listings matched to this vehicle.

2026 Land Rover Discovery Dynamic SE for Sale in Cary, NC

Dealer imagery unavailable to OAVRequest current photos and confirm the vehicle's condition with the dealer.

Vehicle Details

VINSALRL2FX1T2523009

TrimDynamic SE

Exterior ColorWhite

Drivetrain4WD

Engine2.0L I4

TransmissionAutomatic

Fuel TypePremium Unleaded

Inventory Typenew

MSRP$73,251

Days on Lot4

Dynamic SE

Great Deal

$37,949288 mi

Dealer-reported mileage — not independently verified by OAV.

Cary, NC 27511

Is this 2026 Land Rover Discovery Dynamic SE a good deal?

OAV verdict: Great Deal

Why: Listed at $37,949, comparable market range $73,284–$80,924, based on 11 comparable listings. Days on lot: 4 days (market average 93 days).

Manufacturer MSRPReference

$73,251

This vehicle $37,949 · $35,302 (48%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$37,949 · $35,335 below market low

Comparable range: $73,284 – $80,924
vs. market low: — $35,335 (48% below)
Comparable vehicles: 11

Market Retail Price (MRP™)

$77,104

This vehicle $37,949 · $39,155 (51%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$74,189

This vehicle $37,949 · $36,240 (49%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-02) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 11–60 days.

Verify before inquiring

This listing is priced about 48% below the lowest comparable vehicle in the regional market. A discount this steep is unusual — confirm the vehicle's title status, history, condition, and out-the-door price (pull a vehicle history report and review the photos) before inquiring.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$73,284 – $80,924

Regional Range$73,284 – $80,924

Land Rover Cary

Cary, NC

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from land rover cary →

Request availability and out-the-door price

OAV will route your inquiry to Land Rover Cary for current availability of this 2026 Land Rover Discovery Dynamic SE and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Land Rover Discovery

Listing updated: Aug 2, 2026

Listed by a franchise dealer in Cary, NC · On lot for 4 days · VIN verifiable at NHTSA

This new 2026 Land Rover Discovery Dynamic SE is listed at $37,949 by land rover cary in Cary, NC 27511. It has 288 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a 4WD drivetrain with a 2.0L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 11 comparable listings matched to this vehicle, the estimated market range is $73,284 to $80,924. The local market range in NC is $73,284 to $80,924. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 4 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Cary, NC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Land Rover Discovery against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Cary, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN SALRL2FX1T2523009 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Land Rover Discovery Market in NC

NC Market Listings

Average Price

$66,065

Price Range

$29,900–$91,116

Avg Days on Lot

Based on all 95 2024-2028 Land Rover Discovery listings in the NC market, the average asking price is $66,065. This listing at $37,949 is $28,116 below the broader NC average (43% below the NC average). This is a wider, all-trim comparison across NC; OAV's price verdict above uses the closer comparable set. Comparable prices in NC range from $29,900 to $91,116. Similar vehicles spend an average of 93 days on dealer lots in this market.