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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2026 Land Rover Range Rover SE

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Vehicle Details

VINSALKP9E95TA357410
TrimSE
Exterior ColorGray
Drivetrain4WD
Engine4.4L V8
TransmissionAutomatic
Fuel TypePremium Unleaded
Inventory Typenew
MSRP$160,020
Days on Lot167

SE

Fair Price
$160,02091 mi

Dealer-reported mileage — not independently verified by OAV.

Des Moines, IA 50325

Is this 2026 Land Rover Range Rover SE a good deal?

OAV verdict: Fair Price

Why: Listed at $160,020, comparable market range $128,985–$175,155, based on 19 comparable listings. Days on lot: 167 days (market average 77 days).

Manufacturer MSRPReference

$160,020

This vehicle $160,020 · priced at MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$160,020 · within market range

Comparable range
$128,985 – $175,155
vs. market
$31,035 above low · $15,135 below high
Comparable vehicles
19

Market Retail Price (MRP™)

$152,070

This vehicle $160,020 · $7,950 (5%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$140,663

This vehicle $160,020 · $19,357 (14%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-13) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1681 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$128,985 – $175,155
Regional Range$128,985 – $175,155

Willis Automotive

Des Moines, IA

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Land Rover Range Rover

Listing updated: Aug 13, 2026

Listed by a franchise dealer in Des Moines, IA · On lot for 167 days · VIN verifiable at NHTSA

This new 2026 Land Rover Range Rover SE is listed at $160,020 by willis automotive in Des Moines, IA 50325. It has 91 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 4.4L V8 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 19 comparable listings matched to this vehicle, the estimated market range is $128,985 to $175,155. The local market range in IA is $128,985 to $175,155. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 167 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Des Moines, IA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Land Rover Range Rover against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Des Moines, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN SALKP9E95TA357410 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Land Rover Range Rover Market in IA

IA Market Listings

11

Average Price

$150,480

Price Range

$128,985–$175,155

Avg Days on Lot

77

Based on all 11 2024-2028 Land Rover Range Rover listings in the IA market, the average asking price is $150,480. This listing at $160,020 is $9,540 above the broader IA average (6% above the IA average). This is a wider, all-trim comparison across IA; OAV's price verdict above uses the closer comparable set. Comparable prices in IA range from $128,985 to $175,155. Similar vehicles spend an average of 77 days on dealer lots in this market.

Similar Land Rover Range Rover Listings in IA

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)