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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2027 Kia Seltos SX

2027 Kia SeltosView this vehicle at morgan auto group →

Vehicle Details

VINKNDEECD71V7040201
TrimSX
Exterior ColorGreen
Drivetrain4WD
Engine1.6L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typenew
MSRP$34,685
Days on Lot18

SX

Fair Price
$33,9511 mi

Dealer-reported mileage — not independently verified by OAV.

Tampa, FL 33607

Is this 2027 Kia Seltos SX a good deal?

OAV verdict: Fair Price

Why: Listed at $33,951, comparable market range $31,990–$38,938, based on 23 comparable listings. Listed 18 days · about typical for comparable local listings (typical ~15–60 days).

Manufacturer MSRPReference

$34,685

This vehicle $33,951 · $734 (2%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$33,951 · within market range

Comparable range
$31,990 – $38,938
vs. market
$1,961 above low · $4,987 below high
Comparable vehicles
23

Market Retail Price (MRP™)

$35,464

This vehicle $33,951 · $1,513 (4%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$36,994

This vehicle $33,951 · $3,043 (8%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-03) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Faster recent sell-through, still within the typical window
High Demand

Comparable vehicles nationally recently sold in an estimated 620 days, and this listing is still within that typical selling window.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$31,990 – $38,938
Regional Range$31,990 – $39,414

Morgan Auto Group

Tampa, FL

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 Kia Seltos

Listing updated: Sep 3, 2026

Listed by a franchise dealer in Tampa, FL · On lot for 18 days · VIN verifiable at NHTSA

This new 2027 Kia Seltos SX is listed at $33,951 by morgan auto group in Tampa, FL 33607. It has 1 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Green. It features a 4WD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 23 comparable listings matched to this vehicle, the estimated market range is $31,990 to $38,938. The comparable range in FL is $31,990 to $38,938. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 18 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 3, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Tampa, FL suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2027 Kia Seltos against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Tampa, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KNDEECD71V7040201 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2027 Kia Seltos Market in FL

FL Market Listings

1,664

Average Price

$30,558

Price Range

$27,120–$34,603

Avg Days on Lot

47

Based on all 1,664 2025-2029 Kia Seltos listings in the FL market, the average asking price is $30,558. This listing at $33,951 is $3,393 above the broader FL average (11% above the FL average). This is a wider, all-trim comparison across FL; OAV's price verdict above uses the closer comparable set. Comparable prices in FL range from $27,120 to $34,603. Similar vehicles spend an average of 47 days on dealer lots in this market.

Similar Kia Seltos Listings in FL

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SX — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.