2026 Hyundai Kona SEL Premium
View this vehicle at lithia auto stores →Vehicle Details
SEL Premium
Dealer-reported mileage — not independently verified by OAV.
Medford, OR 97501
Is this 2026 Hyundai Kona SEL Premium a good deal?
OAV verdict: Fair Price
Why: Listed at $27,690, comparable market range $27,750–$33,972, based on 97 comparable listings. Listed 79 days · about typical for comparable local listings (typical ~75–225 days).
Manufacturer MSRPReference
$30,600This vehicle $27,690 · $2,910 (10%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$27,690 · near the low end of the range
- Comparable range
- $27,750 – $33,972
- vs. market low
- near the low end of the range
- Comparable vehicles
- 97
Market Retail Price (MRP™)
$30,861This vehicle $27,690 · $3,171 (10%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$30,759This vehicle $27,690 · $3,069 (10%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-30) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 12–72 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Lithia Auto Stores
Medford, OR
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Lithia Auto Stores for current availability of this 2026 Hyundai Kona SEL Premium and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Kona
Listing updated: Aug 30, 2026Listed by a franchise dealer in Medford, OR · On lot for 79 days · VIN verifiable at NHTSA
This new 2026 Hyundai Kona SEL Premium is listed at $27,690 by lithia auto stores in Medford, OR 97501. It has 14 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 1.6L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the local market for comparable vehicles. Based on 97 comparable listings matched to this vehicle, the estimated market range is $27,750 to $33,972. The local market range in OR is $27,750 to $33,972. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 79 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Medford, OR suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2026 Hyundai Kona against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Medford, OR, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN KM8HD3A35TU475475 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Hyundai Kona Market in OR
OR Market Listings
369
Average Price
$28,883
Price Range
$22,973–$32,503
Avg Days on Lot
77
Based on all 369 2024-2028 Hyundai Kona listings in the OR market, the average asking price is $28,883. This listing at $27,690 is $1,193 below the broader OR average (4% below the OR average). This is a wider, all-trim comparison across OR; OAV's price verdict above uses the closer comparable set. Comparable prices in OR range from $22,973 to $32,503. Similar vehicles spend an average of 77 days on dealer lots in this market.
Similar Hyundai Kona Listings in OR
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL Premium — compare trims below)
2024 Hyundai Kona
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2025 Hyundai Kona
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2024 Hyundai Kona
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Medford, OR
2024 Hyundai Kona
SEL
Medford, OR
2024 Hyundai Kona
SE
Woodburn, OR
2025 Hyundai Kona
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2025 Hyundai Kona
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Medford, OR