Is the $19,241 price on this 2015 Toyota RAV4 a good deal?

OAV rates this as Fair Price because the asking price of $19,241 is within the typical market range for this vehicle.

How long does a 2015 Toyota RAV4 typically stay on dealer lots?

Comparable Toyota RAV4 listings in VA spend an average of 84 days on dealer lots.

Where is this 2015 Toyota RAV4 located?

This vehicle is listed in Richmond, VA 23294. VIN: JTMDFREV9FD172604. Mileage: 69,334 miles.

What is the fair market price range for this 2015 Toyota RAV4?

OAV's Price-to-Market analysis estimates the fair market range is $9,295 to $21,999, based on 10 comparable listings matched to this vehicle.

2015 Toyota RAV4 Limited for Sale in Richmond, VA

Dealer imagery unavailable to OAVRequest current photos and confirm the vehicle's condition with the dealer.

Vehicle Details

VINJTMDFREV9FD172604

TrimLimited

Exterior ColorGray

Drivetrain4WD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot92

Limited

Fair Price

$19,24169,334 mi

Richmond, VA 23294

Is this 2015 Toyota RAV4 Limited a good deal?

OAV verdict: Fair Price

Why: Listed at $19,241, comparable market range $9,295–$21,999, based on 10 comparable listings. Days on lot: 92 days (market average 84 days).

Market price position

$19,241 · within market range

Comparable range: $9,295 – $21,999
vs. market: $9,946 above low · $2,758 below high
Comparable vehicles: 10

Market Retail Price (MRP™)

$15,647

This vehicle $19,241 · $3,594 (23%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$19,358

This vehicle $19,241 · $117 (1%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-10) — an estimate, not an appraisal. How TRV works.

Fast-selling model · older listing

Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 11–35 days).

What does Demand-Verified mean?

Verify before inquiring

This listing has been available about 2.6x longer than comparable vehicles typically take to sell (cohort sells in 11–35 days; this one is at 92). Confirm its history, condition, availability, and out-the-door price before proceeding.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$9,295 – $21,999

Pearson Auto Group

Richmond, VA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from pearson auto group →

Request availability and out-the-door price

OAV will route your inquiry to Pearson Auto Group for current availability of this 2015 Toyota RAV4 Limited and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2015 Toyota RAV4

Listing updated: Aug 10, 2026

Listed by a franchise dealer in Richmond, VA · On lot for 92 days · VIN verifiable at NHTSA

This used 2015 Toyota RAV4 Limited is listed at $19,241 by pearson auto group in Richmond, VA 23294. It has 69,334 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 comparable listings matched to this vehicle, the estimated market range is $9,295 to $21,999. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 92 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Richmond, VA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2015 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Richmond, VA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTMDFREV9FD172604 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2015 Toyota RAV4 Market in VA

VA Market Listings

236

Average Price

$16,130

Price Range

$6,900–$36,799

Avg Days on Lot

Based on all 236 2013-2017 Toyota RAV4 listings in the VA market, the average asking price is $16,130. This listing at $19,241 is $3,111 above the broader VA average (19% above the VA average). This is a wider, all-trim comparison across VA; OAV's price verdict above uses the closer comparable set. Comparable prices in VA range from $6,900 to $36,799. Similar vehicles spend an average of 84 days on dealer lots in this market.