2023 Toyota RAV4 SE
Vehicle Details
SE
Duluth, GA 30096
Is this 2023 Toyota RAV4 SE a good deal?
OAV verdict: Great Deal
Why: Listed at $29,735, comparable market range $31,409–$37,690, based on 46 comparable listings. Days on lot: 766 days (market average 38 days).
Market price position
$29,735 · $1,674 below market low
- Comparable range
- $31,409 – $37,690
- vs. market low
- — $1,674 (5% below)
- Comparable vehicles
- 46
Market Retail Price (MRP™)
$34,550This vehicle $29,735 · $4,815 (14%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$30,821This vehicle $29,735 · $1,086 (4%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-15) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 11–35 days).
What does Demand-Verified mean?
- This listing has been available about 21.9x longer than comparable vehicles typically take to sell (cohort sells in 11–35 days; this one is at 766). Confirm its history, condition, availability, and out-the-door price before proceeding.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Autoplex Atlanta
Duluth, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Autoplex Atlanta for current availability of this 2023 Toyota RAV4 SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota RAV4
Listing updated: Aug 15, 2026Listed by an independent dealer in Duluth, GA · On lot for 766 days · VIN verifiable at NHTSA
This used 2023 Toyota RAV4 SE is listed at $29,735 by autoplex atlanta in Duluth, GA 30096. It has 92,980 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 46 comparable listings matched to this vehicle, the estimated market range is $31,409 to $37,690. The local market range in GA is $31,409 to $33,881. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 766 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Duluth, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota RAV4 against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in Duluth, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTM16RFV0PD088240 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota RAV4 Market in GA
GA Market Listings
867
Average Price
$32,513
Price Range
$14,500–$54,937
Avg Days on Lot
38
Based on all 867 2021-2025 Toyota RAV4 listings in the GA market, the average asking price is $32,513. This listing at $29,735 is $2,778 below the broader GA average (9% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $14,500 to $54,937. Similar vehicles spend an average of 38 days on dealer lots in this market.
Similar Toyota RAV4 Listings in GA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)
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