Is the $44,860 price on this 2023 Toyota 4Runner a good deal?

OAV rates this as a Great Deal because the asking price of $44,860 is below the typical market range for this vehicle.

What is the average price for a 2023 Toyota 4Runner in VA?

Based on 1,673 comparable listings in VA, the average asking price for a 2021-2025 Toyota 4Runner is $45,336, with prices ranging from $19,795 to $75,590.

How long does a 2023 Toyota 4Runner typically stay on dealer lots?

Comparable Toyota 4Runner listings in VA spend an average of 38 days on dealer lots.

Where is this 2023 Toyota 4Runner located?

This vehicle is listed in Newport News, VA 23608. VIN: JTEUU5JR4P6096279. Mileage: 40,163 miles.

What is the fair market price range for this 2023 Toyota 4Runner?

OAV's Price-to-Market analysis estimates the fair market range is $46,695 to $46,695, based on 8 comparable vehicles.

No Photo Available

Vehicle Details

VINJTEUU5JR4P6096279

Trim40th Anniversary

Exterior ColorBlack

Drivetrain4WD

Engine4.0L V6

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot53

2023 Toyota 4Runner

40th Anniversary

Unscored

$44,86040,163 mi

Newport News, VA 23608

Is this 2023 Toyota 4Runner 40th Anniversary a good deal?

OAV verdict: Unscored

Why: Listed at $44,860, comparable market range $46,695–$46,695, based on 8 comparable listings. Days on lot: 53 days (market average 38 days).

Market price position

$44,860 · $1,835 below the market benchmark

$46,695 — single data point

Regional range: $46,695 (8 listings)
vs. market low: — $1,835 (4% below)
Comparable vehicles: 8

Market Retail Price (MRP™)

$46,695

This vehicle $44,860 · $1,835 (4%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$44,925

This vehicle $44,860 · $65 (0%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-14) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Faster-than-average sell-through

Similar vehicles recently sold in an estimated 15–44 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.

Regional Range$46,695 – $46,695

Casey Bmw

Newport News, VA

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from casey bmw →

Request availability and out-the-door price

OAV will route your inquiry to Casey Bmw for current availability of this 2023 Toyota 4Runner 40th Anniversary and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Toyota 4Runner

Listing updated: Jul 14, 2026

Listed by a franchise dealer in Newport News, VA · On lot for 53 days · VIN verifiable at NHTSA

This used 2023 Toyota 4Runner 40th Anniversary is listed at $44,860 by casey bmw in Newport News, VA 23608. It has 40,163 miles on the odometer. The exterior color is Black. It features a 4WD drivetrain with a 4.0L V6 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 8 similar vehicles in the Newport News market, the estimated market range is $46,695 to $46,695.

This vehicle has been on the lot for 53 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Newport News, VA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Toyota 4Runner against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Newport News, VA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTEUU5JR4P6096279 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Toyota 4Runner Market in VA

Comparable Vehicles

1,673

Average Price

$45,336

Price Range

$19,795–$75,590

Avg Days on Lot

Based on 1,673 comparable 2021-2025 Toyota 4Runner listings in VA, the average asking price is $45,336. This listing at $44,860 is $476 below average (1% below market). Comparable prices in VA range from $19,795 to $75,590. Similar vehicles spend an average of 38 days on dealer lots in this market.