2023 Toyota Prius Prime XSE
Vehicle Details
XSE
Wood-Ridge, NJ 07075
Is this 2023 Toyota Prius Prime XSE a good deal?
OAV verdict: Fair Price
Why: Listed at $29,995, comparable market range $28,488–$33,991, based on 29 comparable listings. Days on lot: 30 days (market average 38 days).
Market price position
$29,995 · within market range
- Comparable range
- $28,488 – $33,991
- vs. market
- $1,507 above low · $3,996 below high
- Comparable vehicles
- 29
Market Retail Price (MRP™)
$31,240This vehicle $29,995 · $1,245 (4%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$31,177This vehicle $29,995 · $1,182 (4%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-31) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 9–45 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
East Coast Toyota
Wood-Ridge, NJ
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OAV will route your inquiry to East Coast Toyota for current availability of this 2023 Toyota Prius Prime XSE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota Prius Prime
Listing updated: Jul 31, 2026Listed by a franchise dealer in Wood-Ridge, NJ · On lot for 30 days · VIN verifiable at NHTSA
This used 2023 Toyota Prius Prime XSE is listed at $29,995 by east coast toyota in Wood-Ridge, NJ 07075. It has 17,146 miles on the odometer (dealer-reported, not independently verified by OAV). It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 29 comparable listings matched to this vehicle, the estimated market range is $28,488 to $33,991. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 30 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Wood-Ridge, NJ hatchbacks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota Prius Prime against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Wood-Ridge, NJ, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACACU2P3010330 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota Prius Prime Market in NJ
NJ Market Listings
25
Average Price
$27,109
Price Range
$16,799–$34,998
Avg Days on Lot
38
Based on all 25 2021-2025 Toyota Prius Prime listings in the NJ market, the average asking price is $27,109. This listing at $29,995 is $2,886 above the broader NJ average (11% above the NJ average). This is a wider, all-trim comparison across NJ; OAV's price verdict above uses the closer comparable set. Comparable prices in NJ range from $16,799 to $34,998. Similar vehicles spend an average of 38 days on dealer lots in this market.
Similar Toyota Prius Prime Listings in NJ
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XSE — compare trims below)
2023 Toyota Prius Prime
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Springfield, NJ
2023 Toyota Prius Prime
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South Brunswick Township, NJ
2024 Toyota Prius Prime
XSE
Wayne, NJ
2021 Toyota Prius Prime
Limited
Middle Township, NJ
2022 Toyota Prius Prime
LE
Southampton Township, NJ
2022 Toyota Prius Prime
XLE
Toms River, NJ
2022 Toyota Prius Prime
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Wayne, NJ