2023 Toyota Prius Prime XSE
Vehicle Details
XSE
Escondido, CA 92029
Is this 2023 Toyota Prius Prime XSE a good deal?
OAV verdict: Fair Price
Why: Listed at $31,083, comparable market range $26,233–$33,062, based on 14 comparable listings. Days on lot: 59 days (market average 43 days).
Market price position
$31,083 · within market range
- Comparable range
- $26,233 – $33,062
- vs. market
- $4,850 above low · $1,979 below high
- Comparable vehicles
- 14
Market Retail Price (MRP™)
$29,648This vehicle $31,083 · $1,435 (5%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$30,649This vehicle $31,083 · $434 (1%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-16) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 11–46 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Mossy Automotive Group
Escondido, CA
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OAV will route your inquiry to Mossy Automotive Group for current availability of this 2023 Toyota Prius Prime XSE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota Prius Prime
Listing updated: Aug 16, 2026Listed by a franchise dealer in Escondido, CA · On lot for 59 days · VIN verifiable at NHTSA
This used 2023 Toyota Prius Prime XSE is listed at $31,083 by mossy automotive group in Escondido, CA 92029. It has 21,753 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 14 comparable listings matched to this vehicle, the estimated market range is $26,233 to $33,062. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 59 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Escondido, CA hatchbacks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota Prius Prime against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out). Mileage-aware adjustment is also rolling out — on very high-mileage vehicles OAV withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Escondido, CA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACACU2P3000722 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota Prius Prime Market in CA
CA Market Listings
193
Average Price
$27,363
Price Range
$12,999–$44,607
Avg Days on Lot
43
Based on all 193 2021-2025 Toyota Prius Prime listings in the CA market, the average asking price is $27,363. This listing at $31,083 is $3,720 above the broader CA average (14% above the CA average). This is a wider, all-trim comparison across CA; OAV's price verdict above uses the closer comparable set. Comparable prices in CA range from $12,999 to $44,607. Similar vehicles spend an average of 43 days on dealer lots in this market.
Similar Toyota Prius Prime Listings in CA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XSE — compare trims below)
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