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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2027 Toyota Prius Plug-in Hybrid SE

2027 Toyota Prius Plug-in HybridView this vehicle at le mieux toyota →

Vehicle Details

VINJTDACACU0V3086304
TrimSE
Exterior ColorBlue
DrivetrainFWD
Engine2.0L I4
TransmissionCVT
Fuel TypeElectric / Unleaded
Inventory Typenew
MSRP$35,863
Days on Lot27

SE

Fair Price
$35,863Mileage not verified

Green Bay, WI 54304

Is this 2027 Toyota Prius Plug-in Hybrid SE a good deal?

OAV verdict: Fair Price

Why: Listed at $35,863, comparable market range $35,169–$38,493, based on 18 comparable listings.

Market context (not a verdict input): Listed 27 days.

Manufacturer MSRPReference

$35,863

This vehicle $35,863 · priced at MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$35,863 · within market range

Comparable range
$35,169 – $38,493
vs. market
$694 above low · $2,630 below high
Comparable vehicles
18

Market Retail Price (MRP™)

$36,831

This vehicle $35,863 · $968 (3%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$36,230

This vehicle $35,863 · $367 (1%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-25) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 11–38 days.

What does Demand-Verified mean?

Local Market Range

Comparable listings in this vehicle's local market, rebuilt from the market snapshot shown above.

Local Range$36,392 – $36,392

Le Mieux Toyota

Green Bay, WI

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 Toyota Prius Plug-in Hybrid

Listing updated: Sep 25, 2026

Listed by a franchise dealer in Green Bay, WI · On lot for 27 days · VIN verifiable at NHTSA

This new 2027 Toyota Prius Plug-in Hybrid SE is listed at $35,863 by le mieux toyota in Green Bay, WI 54304. The exterior color is Blue. It features a FWD drivetrain with a 2.0L I4 engine and CVT transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 18 comparable listings matched to this vehicle, the estimated market range is $35,169 to $38,493. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.

This vehicle has been on the lot for 27 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 25, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Green Bay, WI hatchbacks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2027 Toyota Prius Plug-in Hybrid against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
  • Fair Price — priced within the comparable range, or below the floor by less than that margin.
  • Overpriced — priced above the typical range for comparable vehicles.
  • Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.

Listings show OAV's Price-to-Market verdict and live market context for every dealer's inventory, whether or not the dealer has any relationship with OAV. A dealer that claims its listings can manage its profile and have buyer inquiries routed to it directly. A paying partner's own listings additionally carry an OAV Verified Partner label on the dealer contact block and a link to the dealer's own listing page. That is the complete list of what a relationship with OAV changes, and all of it concerns the dealer's identity on its own listings. Payment never changes a vehicle's verdict, its eligibility to be scored or cited, the evidence shown or withheld, or where and how prominently the listing appears on any OAV page, board, or answer. There is no paid placement, ranking, ordering, verdict badge, or featured position of any kind. OAV sells dealers insight into the evidence, never influence over it.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Green Bay, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JTDACACU0V3086304 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2027 Toyota Prius Plug-in Hybrid Market in WI

WI Market Listings

32

Average Price

$41,465

Price Range

$36,261–$44,634

Avg Days on Lot

83

Based on all 32 2025-2027 Toyota Prius Plug-in Hybrid listings in the WI market, the average asking price is $41,465. This listing at $35,863 is $5,602 below the broader WI average (14% below the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $36,261 to $44,634. Similar vehicles spend an average of 83 days on dealer lots in this market.

Similar Toyota Prius Plug-in Hybrid Listings in WI

8 similar listings shown (closest matches by model year) (subject trim: SE — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.