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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Mazda CX-5 S Premium package

2023 Mazda CX-5View this vehicle at heyward allen toyota →

Vehicle Details

VINJM3KFBDM8P0169930
TrimS Premium package
Exterior ColorBlue
Drivetrain4WD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot16

S Premium package

Fair Price
$27,49839,048 mi

Athens, GA 30606

Is this 2023 Mazda CX-5 S Premium package a good deal?

OAV verdict: Fair Price

Why: Listed at $27,498, comparable market range $24,519–$33,937, based on 11 comparable listings. Listed 16 days · about typical for comparable local listings (typical ~15–45 days).

Market price position

$27,498 · within market range

Comparable range
$24,519 – $33,937
vs. market
$2,979 above low · $6,439 below high
Comparable vehicles
11

Market Retail Price (MRP™)

$29,228

This vehicle $27,498 · $1,730 (6%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$26,013

This vehicle $27,498 · $1,485 (6%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-15) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1446 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$24,519 – $33,937

Heyward Allen Toyota

Athens, GA

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About This 2023 Mazda CX-5

Listing updated: Sep 15, 2026

Listed by a franchise dealer in Athens, GA · On lot for 16 days · VIN verifiable at NHTSA

This used 2023 Mazda CX-5 S Premium package is listed at $27,498 by heyward allen toyota in Athens, GA 30606. It has 39,048 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 11 comparable listings matched to this vehicle, the estimated market range is $24,519 to $33,937. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.

This vehicle has been on the lot for 16 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 15, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Athens, GA suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2023 Mazda CX-5 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Athens, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JM3KFBDM8P0169930 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2023 Mazda CX-5 Market in GA

GA Market Listings

260

Average Price

$27,040

Price Range

$22,998–$31,998

Avg Days on Lot

34

Based on all 260 2021-2025 Mazda CX-5 listings in the GA market, the average asking price is $27,040. This listing at $27,498 is $458 above the broader GA average (2% above the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $22,998 to $31,998. Similar vehicles spend an average of 34 days on dealer lots in this market.

Similar Mazda CX-5 Listings in GA

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: S Premium package — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.