2023 Mazda CX-5 S Preferred package
Image from the dealer's site. OAV does not own, control, or store dealer images.View this vehicle at Carmax South Portland →Vehicle Details
S Preferred package
Price from the dealer. OAV has not verified whether it includes all dealer-required fees. Ask the dealer for a written out-the-door price.
South Portland, ME 04106
Is this 2023 Mazda CX-5 S Preferred package a good deal?
OAV verdict: Fair Price
Why: Listed at $26,998, comparable market range $18,998–$30,000, based on 156 comparable listings.
The verdict judges the asking price only. It does not assess the vehicle's condition, history, fees or total purchase cost.
Market context (not a verdict input): Listed 48 days.
Market price position
$26,998 · within market range
- Comparable range
- $18,998 – $30,000
- vs. market
- $8,000 above low · $3,002 below high
- Comparable vehicles
- 156
Market Retail Price (MRP™)
$24,499This vehicle $26,998 · $2,499 (10%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$26,174This vehicle $26,998 · $824 (3%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-10-01) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally have sold faster than the market baseline, but this listing has been available longer than the cohort’s typical sell-time (about 13–44 days).
What does Demand-Verified mean?
Local Market Range
Comparable listings in this vehicle's local market, rebuilt from the market snapshot shown above.
Carmax South Portland
South Portland, ME
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Carmax South Portland for current availability of this 2023 Mazda CX-5 S Preferred package and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Mazda CX-5
Listing updated: Oct 1, 2026Listed by an independent dealer in South Portland, ME · On lot for 48 days · VIN verifiable at NHTSA
This used 2023 Mazda CX-5 S Preferred package is listed at $26,998 by Carmax South Portland in South Portland, ME 04106. It has 22,380 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Blue. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 156 comparable listings matched to this vehicle, the estimated market range is $18,998 to $30,000. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.
This vehicle has been on the lot for 48 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Oct 1, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader South Portland, ME suvs market analysis. OAV rates each vehicle against its comparable range and comparable count — local-first, widening the comparison set only when local inventory is too thin to support a reliable range; days-on-lot and demand signals are shown separately, not as verdict inputs.
Price history
Asking-price changes for this listing over the last 90 days at this dealer.
- · Reduced $1,700 (−5.9%)$26,998
- First seen at $28,698$28,698
Down $1,700 (−5.9%) across 1 price change.
Based on observations of this listing. Dates reflect when a change was first observed; the dealer's own records may differ.
How this deal is rated
OAV compares this 2023 Mazda CX-5 against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
- Fair Price — priced within the comparable range, or below the floor by less than that margin.
- Overpriced — priced above the comparable range.
- Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.
Listings show OAV's Price-to-Market verdict and live market context for every dealer's inventory, whether or not the dealer has any relationship with OAV. A dealer that claims its listings can manage its profile and have buyer inquiries routed to it directly. A paying partner's own listings additionally carry an OAV Verified Partner label on the dealer contact block and a link to the dealer's own listing page. That is the complete list of what a relationship with OAV changes, and all of it concerns the dealer's identity on its own listings. Payment never changes a vehicle's verdict, its eligibility to be scored or cited, the evidence shown or withheld, or where and how prominently the listing appears on any OAV page, board, or answer. There is no paid placement, ranking, ordering, verdict badge, or featured position of any kind. OAV sells dealers insight into the evidence, never influence over it.
How this listing is verified
This vehicle listing was aggregated from an independent dealer in South Portland, ME, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN JM3KFBCM9P0230980 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2023 Mazda CX-5 Market in ME
ME Market Listings
56
Average Price
$28,390
Price Range
$23,692–$34,788
Avg Days on Lot
35
Based on all 56 2021-2025 Mazda CX-5 listings in the ME market, the average asking price is $28,390. This listing at $26,998 is $1,392 below the broader ME average (5% below the ME average). This is a wider, all-trim comparison across ME; OAV's price verdict above uses the closer comparable set. Comparable prices in ME range from $23,692 to $34,788. Similar vehicles spend an average of 35 days on dealer lots in this market.
Similar Mazda CX-5 Listings in ME
8 similar listings shown (closest matches by model year and mileage) (subject trim: S Preferred package — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Mazda CX-5
S Preferred package
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Image from the dealer's site. OAV does not own, control, or store dealer images.
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Image from the dealer's site. OAV does not own, control, or store dealer images.
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Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Mazda CX-5
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Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Mazda CX-5
S Preferred package
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Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Mazda CX-5
S Preferred package
Wiscasset, ME
Image from the dealer's site. OAV does not own, control, or store dealer images.
2025 Mazda CX-5
S Preferred package
Wiscasset, ME
Image from the dealer's site. OAV does not own, control, or store dealer images.
2023 Mazda CX-5
S Preferred package
Biddeford, ME
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