Is the $24,579 price on this 2023 Kia Sorento a good deal?

OAV rates this as Fair Price because the asking price of $24,579 is within the typical market range for this vehicle.

How long does a 2023 Kia Sorento typically stay on dealer lots?

Comparable Kia Sorento listings in SC spend an average of 42 days on dealer lots.

Where is this 2023 Kia Sorento located?

This vehicle is listed in Columbia, SC 29210. VIN: 5XYRL4LC3PG201410. Mileage: 54,733 miles.

What is the fair market price range for this 2023 Kia Sorento?

OAV's Price-to-Market analysis estimates the fair market range is $23,579 to $27,520, based on 20 comparable listings matched to this vehicle.

2023 Kia Sorento S for Sale in Columbia, SC

No Photo Available

Vehicle Details

VIN5XYRL4LC3PG201410

TrimS

Exterior ColorSilver

DrivetrainFWD

Engine2.5L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typeused

Days on Lot70

Fair Price

$24,57954,733 mi

Columbia, SC 29210

Is this 2023 Kia Sorento S a good deal?

OAV verdict: Fair Price

Why: Listed at $24,579, comparable market range $23,579–$27,520, based on 20 comparable listings. Days on lot: 70 days (market average 42 days).

Market price position

$24,579 · within market range

Comparable range: $23,579 – $27,520
vs. market: $1,000 above low · $2,941 below high
Comparable vehicles: 20

Market Retail Price (MRP™)

$25,550

This vehicle $24,579 · $971 (4%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$25,159

This vehicle $24,579 · $580 (2%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-31) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 22–57 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$23,579 – $27,520

Jts Chrysler Dodge Jeep Ram Of Columbia

Columbia, SC

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from jts chrysler dodge jeep ram of columbia →

Request availability and out-the-door price

OAV will route your inquiry to Jts Chrysler Dodge Jeep Ram Of Columbia for current availability of this 2023 Kia Sorento S and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Kia Sorento

Listing updated: Jul 30, 2026

Listed by a franchise dealer in Columbia, SC · On lot for 70 days · VIN verifiable at NHTSA

This used 2023 Kia Sorento S is listed at $24,579 by jts chrysler dodge jeep ram of columbia in Columbia, SC 29210. It has 54,733 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Silver. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 20 comparable listings matched to this vehicle for its price verdict, the estimated market range is $23,579 to $27,520.

This vehicle has been on the lot for 70 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Columbia, SC suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Kia Sorento against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Columbia, SC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5XYRL4LC3PG201410 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Kia Sorento Market in SC

SC Market Listings

150

Average Price

$27,487

Price Range

$17,244–$39,485

Avg Days on Lot

Based on all 150 2021-2025 Kia Sorento listings in the SC market, the average asking price is $27,487. This listing at $24,579 is $2,908 below average (11% below market). Comparable prices in SC range from $17,244 to $39,485. Similar vehicles spend an average of 42 days on dealer lots in this market.