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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2024 Kia Sportage SX Prestige

2024 Kia SportageView this vehicle at honda of sarasota →

Vehicle Details

VIN5XYK53DF5RG151711
TrimSX Prestige
Exterior ColorGray
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot3

SX Prestige

Great Deal
$23,99179,858 mi

Sarasota, FL 34231

Is this 2024 Kia Sportage SX Prestige a good deal?

OAV verdict: Great Deal

Why: Listed at $23,991, comparable market range $25,450–$33,262, based on 16 comparable listings. Listed 3 days · fresher than most comparable local listings (typical ~15–60 days).

Market price position

$23,991 · $1,459 below market low

Comparable range
$25,450 – $33,262
vs. market low
— $1,459 (6% below)
Comparable vehicles
16

Market Retail Price (MRP™)

$29,356

This vehicle $23,991 · $5,365 (18%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$26,234

This vehicle $23,991 · $2,243 (9%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-01) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 2065 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$25,450 – $33,262

Honda Of Sarasota

Sarasota, FL

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2024 Kia Sportage

Listing updated: Sep 1, 2026

Listed by a franchise dealer in Sarasota, FL · On lot for 3 days · VIN verifiable at NHTSA

This used 2024 Kia Sportage SX Prestige is listed at $23,991 by honda of sarasota in Sarasota, FL 34231. It has 79,858 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 16 comparable listings matched to this vehicle, the estimated market range is $25,450 to $33,262. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 3 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Sarasota, FL suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2024 Kia Sportage against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Sarasota, FL, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5XYK53DF5RG151711 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2024 Kia Sportage Market in FL

FL Market Listings

5,547

Average Price

$29,587

Price Range

$23,554–$36,630

Avg Days on Lot

77

Based on all 5,547 2022-2026 Kia Sportage listings in the FL market, the average asking price is $29,587. This listing at $23,991 is $5,596 below the broader FL average (19% below the FL average). This is a wider, all-trim comparison across FL; OAV's price verdict above uses the closer comparable set. Comparable prices in FL range from $23,554 to $36,630. Similar vehicles spend an average of 77 days on dealer lots in this market.

Similar Kia Sportage Listings in FL

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SX Prestige — compare trims below)