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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2026 Kia Sportage EX

2026 Kia SportageView this vehicle at billion kia of iowa city →

Vehicle Details

VIN5XYK33DF1TG453834
TrimEX
Exterior ColorBlack
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typenew
MSRP$32,085
Days on Lot75

EX

Fair Price
$31,9149 mi

Dealer-reported mileage — not independently verified by OAV.

Iowa City, IA 52240

Is this 2026 Kia Sportage EX a good deal?

OAV verdict: Fair Price

Why: Listed at $31,914, comparable market range $32,254–$35,319, based on 29 comparable listings. Listed 75 days · about typical for comparable local listings (typical ~30–120 days).

Manufacturer MSRPReference

$32,085

This vehicle $31,914 · $171 (1%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$31,914 · near the low end of the range

Comparable range
$32,254 – $35,319
vs. market low
near the low end of the range
Comparable vehicles
29

Market Retail Price (MRP™)

$33,787

This vehicle $31,914 · $1,873 (6%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$32,826

This vehicle $31,914 · $912 (3%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-01) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1662 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$32,254 – $35,319
Regional Range$32,254 – $35,319

Billion Kia Of Iowa City

Iowa City, IA

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Kia Sportage

Listing updated: Sep 2, 2026

Listed by a franchise dealer in Iowa City, IA · On lot for 75 days · VIN verifiable at NHTSA

This new 2026 Kia Sportage EX is listed at $31,914 by billion kia of iowa city in Iowa City, IA 52240. It has 9 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 29 comparable listings matched to this vehicle, the estimated market range is $32,254 to $35,319. The comparable range in IA is $32,254 to $35,319. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 75 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Iowa City, IA suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2026 Kia Sportage against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Iowa City, IA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5XYK33DF1TG453834 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2026 Kia Sportage Market in IA

IA Market Listings

545

Average Price

$34,491

Price Range

$29,132–$42,114

Avg Days on Lot

76

Based on all 545 2024-2028 Kia Sportage listings in the IA market, the average asking price is $34,491. This listing at $31,914 is $2,577 below the broader IA average (7% below the IA average). This is a wider, all-trim comparison across IA; OAV's price verdict above uses the closer comparable set. Comparable prices in IA range from $29,132 to $42,114. Similar vehicles spend an average of 76 days on dealer lots in this market.

Similar Kia Sportage Listings in IA

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: EX — compare trims below)