2023 Toyota Highlander XLE
Vehicle Details
XLE
West Bend, WI 53095
Is this 2023 Toyota Highlander XLE a good deal?
OAV verdict: Fair Price
Why: Listed at $38,500, comparable market range $33,990–$39,497, based on 11 comparable listings. Days on lot: 106 days (market average 43 days).
Market price position
$38,500 · within market range
- Comparable range
- $33,990 – $39,497
- vs. market
- $4,510 above low · $997 below high
- Comparable vehicles
- 11
Market Retail Price (MRP™)
$36,744This vehicle $38,500 · $1,756 (5%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$38,398This vehicle $38,500 · $102 (0%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-20) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 15–51 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Russ Darrow Chrysler Dodge Jeep Ram Of West Bend
West Bend, WI
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Request availability and out-the-door price
OAV will route your inquiry to Russ Darrow Chrysler Dodge Jeep Ram Of West Bend for current availability of this 2023 Toyota Highlander XLE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota Highlander
Listing updated: Aug 20, 2026Listed by a franchise dealer in West Bend, WI · On lot for 106 days · VIN verifiable at NHTSA
This used 2023 Toyota Highlander XLE is listed at $38,500 by russ darrow chrysler dodge jeep ram of west bend in West Bend, WI 53095. It has 22,484 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.4L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 11 comparable listings matched to this vehicle, the estimated market range is $33,990 to $39,497. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 106 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader West Bend, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in West Bend, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDKDRBHXPS017366 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota Highlander Market in WI
WI Market Listings
135
Average Price
$37,363
Price Range
$17,995–$54,348
Avg Days on Lot
43
Based on all 135 2021-2025 Toyota Highlander listings in the WI market, the average asking price is $37,363. This listing at $38,500 is $1,137 above the broader WI average (3% above the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $17,995 to $54,348. Similar vehicles spend an average of 43 days on dealer lots in this market.
Similar Toyota Highlander Listings in WI
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: XLE — compare trims below)
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