Vehicle Details
2023 Toyota Highlander
Platinum
Hudson, WI 54016
Market price position
$49,495 · within market range
- Regional range
- $32,995 – $51,995
- vs. market
- $16,500 above low · $2,500 below high
- Comparable vehicles
- 19
Similar vehicles recently sold in an estimated 12–46 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Dealer Info
Hudson, WI
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About This 2023 Toyota Highlander
Listing updated: May 4, 2026Listed by a franchise dealer in Hudson, WI · On lot for 10 days · VIN verifiable at NHTSA
This used 2023 Toyota Highlander Platinum is listed at $49,495 by a franchise dealer in Hudson, WI 54016. It has 26,931 miles on the odometer. The exterior color is Blue. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 19 similar vehicles in the Hudson market, the estimated market range is $32,995 to $51,995. The local market range in WI is $49,995 to $49,995.
This vehicle has been on the lot for 10 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
How this deal is rated
OAV compares this 2023 Toyota Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
This rating refreshes daily as inventory enters and leaves the market. The dealer on this listing has not yet activated on OAV, so the business name and contact details are anonymized here. Activated (paying) dealers appear with their verified business name and a Verified badge.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Hudson, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDEBRCH1PS129197 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is refreshed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota Highlander Market in WI
Comparable Vehicles
563
Average Price
$37,106
Price Range
$19,850–$55,887
Avg Days on Lot
40
Based on 563 comparable 2021-2025 Toyota Highlander listings in WI, the average asking price is $37,106. This listing at $49,495 is $12,389 above average (33% above market). Comparable prices in WI range from $19,850 to $55,887. Similar vehicles spend an average of 40 days on dealer lots in this market.
Similar Toyota Highlander Listings in WI
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2021 Toyota Highlander
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2022 Toyota Highlander
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2022 Toyota Highlander
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2022 Toyota Highlander
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