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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2026 Toyota Grand Highlander Limited

2026 Toyota Grand HighlanderView this vehicle at carter myers automotive →

Vehicle Details

VIN5TDACAB5XTS122635
TrimLimited
Exterior ColorGray
Drivetrain4WD
Engine2.5L I4
TransmissionCVT
Fuel TypeUnleaded
Inventory Typenew
MSRP$57,783
Days on Lot16

Limited

Fair Price
$53,776Mileage not verified

Rocky Mount, NC 27804

Is this 2026 Toyota Grand Highlander Limited a good deal?

OAV verdict: Fair Price

Why: Listed at $53,776, comparable market range $55,135–$64,976, based on 52 comparable listings. Listed 16 days · about typical for comparable local listings (typical ~15 days).

Manufacturer MSRPReference

$57,783

This vehicle $53,776 · $4,007 (7%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$53,776 · near the low end of the range

Comparable range
$55,135 – $64,976
vs. market low
near the low end of the range
Comparable vehicles
52

Market Retail Price (MRP™)

$60,056

This vehicle $53,776 · $6,280 (10%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$58,856

This vehicle $53,776 · $5,080 (9%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-01) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 839 days.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$55,135 – $64,976

Carter Myers Automotive

Rocky Mount, NC

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Toyota Grand Highlander

Listing updated: Sep 1, 2026

Listed by a franchise dealer in Rocky Mount, NC · On lot for 16 days · VIN verifiable at NHTSA

This new 2026 Toyota Grand Highlander Limited is listed at $53,776 by carter myers automotive in Rocky Mount, NC 27804. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and CVT transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 52 comparable listings matched to this vehicle, the estimated market range is $55,135 to $64,976. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 16 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Rocky Mount, NC suvs market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2026 Toyota Grand Highlander against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Rocky Mount, NC, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDACAB5XTS122635 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2026 Toyota Grand Highlander Market in NC

NC Market Listings

699

Average Price

$57,915

Price Range

$49,700–$64,145

Avg Days on Lot

20

Based on all 699 2024-2028 Toyota Grand Highlander listings in the NC market, the average asking price is $57,915. This listing at $53,776 is $4,139 below the broader NC average (7% below the NC average). This is a wider, all-trim comparison across NC; OAV's price verdict above uses the closer comparable set. Comparable prices in NC range from $49,700 to $64,145. Similar vehicles spend an average of 20 days on dealer lots in this market.

Similar Toyota Grand Highlander Listings in NC

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Limited — compare trims below)