Vehicle Details
2023 Toyota Highlander
Bronze Edition
Atlanta, GA 30341
Is this 2023 Toyota Highlander Bronze Edition a good deal?
OAV verdict: Unscored
Why: Listed at $36,714, comparable market range $28,900–$42,581, based on 8 comparable listings. Days on lot: 6 days (market average 35 days).
Market price position
$36,714 · within market range
- Regional range
- $28,900 – $42,581
- vs. market
- $7,814 above low · $5,867 below high
- Comparable vehicles
- 8
Market Retail Price (MRP™)
$35,741This vehicle $36,714 · $973 (3%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$36,629This vehicle $36,714 · $85 (0%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-21) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 11–43 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges refresh daily.
Jim Ellis Automotive Group
Atlanta, GA
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Jim Ellis Automotive Group for current availability of this 2023 Toyota Highlander Bronze Edition and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Toyota Highlander
Listing updated: Jul 21, 2026Listed by a franchise dealer in Atlanta, GA · On lot for 6 days · VIN verifiable at NHTSA
This used 2023 Toyota Highlander Bronze Edition is listed at $36,714 by jim ellis automotive group in Atlanta, GA 30341. It has 80,796 miles on the odometer. The exterior color is Black. It features a FWD drivetrain with a 2.5L I4 engine and CVT transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 8 similar vehicles in the Atlanta market, the estimated market range is $28,900 to $42,581.
This vehicle has been on the lot for 6 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Atlanta, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Toyota Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Atlanta, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDAARAH9PS525768 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Toyota Highlander Market in GA
Comparable Vehicles
1,963
Average Price
$35,871
Price Range
$13,995–$58,746
Avg Days on Lot
35
Based on 1,963 comparable 2021-2025 Toyota Highlander listings in GA, the average asking price is $35,871. This listing at $36,714 is $843 above average (2% above market). Comparable prices in GA range from $13,995 to $58,746. Similar vehicles spend an average of 35 days on dealer lots in this market.
Similar Toyota Highlander Listings in GA
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: Bronze Edition — compare trims below)
2023 Toyota Highlander
Bronze Edition
Atlanta, GA
2022 Toyota Highlander
Bronze Edition
Lilburn, GA
2022 Toyota Highlander
Bronze Edition
Morrow, GA
2022 Toyota Highlander
LE
Smyrna, GA
2023 Toyota Highlander
LE
Warner Robins, GA
2023 Toyota Highlander
LE
Kennesaw, GA
2021 Toyota Highlander
LE
Smyrna, GA
2022 Toyota Highlander
LE
Smyrna, GA