Vehicle Details
2024 Toyota Grand Highlander
Platinum
East Rochester, NY 14445
Is this 2024 Toyota Grand Highlander Platinum a good deal?
OAV verdict: Overpriced
Why: Listed at $52,142, comparable market range $42,985–$50,974, based on 17 comparable listings. Days on lot: 2 days (market average 31 days).
Market price position
$52,142 · $1,168 above market high
- Regional range
- $42,985 – $50,974
- vs. market high
- + $1,168 (2% above)
- Comparable vehicles
- 17
Market Retail Price (MRP™)
$46,980This vehicle $52,142 · $5,162 (11%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$52,410This vehicle $52,142 · $268 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-17) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 11–35 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges update continuously.
Hoselton Toyota
East Rochester, NY
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Hoselton Toyota for current availability of this 2024 Toyota Grand Highlander Platinum and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Toyota Grand Highlander
Listing updated: Jul 17, 2026Listed by a franchise dealer in East Rochester, NY · On lot for 2 days · VIN verifiable at NHTSA
This used 2024 Toyota Grand Highlander Platinum is listed at $52,142 by hoselton toyota in East Rochester, NY 14445. It has 20,996 miles on the odometer. The exterior color is White. It features a 4WD drivetrain with a 2.4L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Overpriced — priced above market value. Based on 17 similar vehicles in the East Rochester market, the estimated market range is $42,985 to $50,974.
This vehicle has been on the lot for 2 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader East Rochester, NY suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Toyota Grand Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in East Rochester, NY, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDAAAB50RS003362 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is updated continuously; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota Grand Highlander Market in NY
Comparable Vehicles
2,231
Average Price
$53,111
Price Range
$37,388–$73,499
Avg Days on Lot
31
Based on 2,231 comparable 2022-2026 Toyota Grand Highlander listings in NY, the average asking price is $53,111. This listing at $52,142 is $969 below average (2% below market). Comparable prices in NY range from $37,388 to $73,499. Similar vehicles spend an average of 31 days on dealer lots in this market.
Similar Toyota Grand Highlander Listings in NY
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: Platinum — compare trims below)
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2024 Toyota Grand Highlander
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