2024 Toyota Grand Highlander Limited
Vehicle Details
Limited
Rome, GA 30161
Is this 2024 Toyota Grand Highlander Limited a good deal?
OAV verdict: Fair Price
Why: Listed at $46,870, comparable market range $39,750–$55,411, based on 15 comparable listings. Days on lot: 31 days (market average 22 days).
Market price position
$46,870 · within market range
- Comparable range
- $39,750 – $55,411
- vs. market
- $7,120 above low · $8,541 below high
- Comparable vehicles
- 15
Market Retail Price (MRP™)
$47,581This vehicle $46,870 · $711 (1%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$47,558This vehicle $46,870 · $688 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-01) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 14–51 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Riverside Toyota
Rome, GA
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OAV will route your inquiry to Riverside Toyota for current availability of this 2024 Toyota Grand Highlander Limited and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2024 Toyota Grand Highlander
Listing updated: Aug 1, 2026Listed by a franchise dealer in Rome, GA · On lot for 31 days · VIN verifiable at NHTSA
This used 2024 Toyota Grand Highlander Limited is listed at $46,870 by riverside toyota in Rome, GA 30161. It has 39,597 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is White. It features a FWD drivetrain with a 2.4L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 15 comparable listings matched to this vehicle, the estimated market range is $39,750 to $55,411. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).
This vehicle has been on the lot for 31 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Rome, GA suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2024 Toyota Grand Highlander against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Rome, GA, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5TDAAAA52RS012386 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2024 Toyota Grand Highlander Market in GA
GA Market Listings
550
Average Price
$56,869
Price Range
$37,644–$71,124
Avg Days on Lot
22
Based on all 550 2022-2026 Toyota Grand Highlander listings in the GA market, the average asking price is $56,869. This listing at $46,870 is $9,999 below the broader GA average (18% below the GA average). This is a wider, all-trim comparison across GA; OAV's price verdict above uses the closer comparable set. Comparable prices in GA range from $37,644 to $71,124. Similar vehicles spend an average of 22 days on dealer lots in this market.
Similar Toyota Grand Highlander Listings in GA
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: Limited — compare trims below)
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