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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2026 Hyundai Santa Cruz SEL Activity

2026 Hyundai Santa CruzView this vehicle at chris crain hyundai →

Vehicle Details

VIN5NTJC4DE7TH174875
TrimSEL Activity
Exterior ColorGray
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typenew
MSRP$37,525
Days on Lot43

SEL Activity

Fair Price
$35,154Mileage not verified

Conway, AR 72032

Is this 2026 Hyundai Santa Cruz SEL Activity a good deal?

OAV verdict: Fair Price

Why: Listed at $35,154, comparable market range $35,883–$37,905, based on 18 comparable listings. Listed 43 days · fresher than most comparable local listings (typical ~60–240 days).

Manufacturer MSRPReference

$37,525

This vehicle $35,154 · $2,371 (6%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$35,154 · near the low end of the range

Comparable range
$35,883 – $37,905
vs. market low
near the low end of the range
Comparable vehicles
18

Market Retail Price (MRP™)

$36,894

This vehicle $35,154 · $1,740 (5%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$36,373

This vehicle $35,154 · $1,219 (3%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-04) — an estimate, not an appraisal. How TRV works.

Comparable vehicles nationally recently sold in an estimated 1386 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$35,883 – $37,905

Chris Crain Hyundai

Conway, AR

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Hyundai Santa Cruz

Listing updated: Sep 4, 2026

Listed by a franchise dealer in Conway, AR · On lot for 43 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Cruz SEL Activity is listed at $35,154 by chris crain hyundai in Conway, AR 72032. The exterior color is Gray. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 18 comparable listings matched to this vehicle, the estimated market range is $35,883 to $37,905. These comparisons match year, make, and model, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 43 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 4, 2026. The patented comparable band is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.

Market context

This listing is part of OAV's broader Conway, AR trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.

How this deal is rated

OAV compares this 2026 Hyundai Santa Cruz against similar vehicles currently available for sale — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the comparable-range floor by a meaningful margin (OAV's minimum-gap rule); a listing below the floor by less than that margin is Fair Price.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Conway, AR, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NTJC4DE7TH174875 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.

2026 Hyundai Santa Cruz Market in AR

AR Market Listings

178

Average Price

$34,706

Price Range

$29,525–$42,422

Avg Days on Lot

85

Based on all 178 2024-2028 Hyundai Santa Cruz listings in the AR market, the average asking price is $34,706. This listing at $35,154 is $448 above the broader AR average (1% above the AR average). This is a wider, all-trim comparison across AR; OAV's price verdict above uses the closer comparable set. Comparable prices in AR range from $29,525 to $42,422. Similar vehicles spend an average of 85 days on dealer lots in this market.

Similar Hyundai Santa Cruz Listings in AR

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL Activity — compare trims below)

This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.