2026 Hyundai Santa Cruz SEL
View this vehicle at van horn hyundai of fond du lac →Vehicle Details
SEL
Dealer-reported mileage — not independently verified by OAV.
Fond du Lac, WI 54937
Is this 2026 Hyundai Santa Cruz SEL a good deal?
OAV verdict: Fair Price
Why: Listed at $32,613, comparable market range $32,615–$33,411, based on 11 comparable listings. Listed 300 days · about typical for comparable local listings (typical ~75–300 days).
Manufacturer MSRPReference
$35,440This vehicle $32,613 · $2,827 (8%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the supported comparable range a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$32,613 · near the low end of the range
- Comparable range
- $32,615 – $33,411
- vs. market low
- near the low end of the range
- Comparable vehicles
- 11
Market Retail Price (MRP™)
$33,013This vehicle $32,613 · $400 (1%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$33,052This vehicle $32,613 · $439 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-09-23) — an estimate, not an appraisal. How TRV works.
Comparable vehicles nationally recently sold in an estimated 22–94 days.
- This listing has been available about 3.2x longer than comparable vehicles typically take to sell (cohort sells in 22–94 days; this one is at 300). Confirm its history, condition, availability, and out-the-door price before proceeding.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Van Horn Hyundai Of Fond Du Lac
Fond du Lac, WI
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Request availability and out-the-door price
OAV will route your inquiry to Van Horn Hyundai Of Fond Du Lac for current availability of this 2026 Hyundai Santa Cruz SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Santa Cruz
Listing updated: Sep 23, 2026Listed by a franchise dealer in Fond du Lac, WI · On lot for 300 days · VIN verifiable at NHTSA
This new 2026 Hyundai Santa Cruz SEL is listed at $32,613 by van horn hyundai of fond du lac in Fond du Lac, WI 54937. It has 11 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced in line with the supported comparable range. Based on 11 comparable listings matched to this vehicle, the estimated market range is $32,615 to $33,411. The comparable range in WI is $32,615 to $33,411. These comparisons match year, make, and model, using trim where the data supports it. OAV does not adjust comparable prices for mileage — every price shown is the real advertised price. On used vehicles, mileage can still cause OAV to withhold a verdict — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than call it a deal it can't support.
This vehicle has been on the lot for 300 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477). Verdict methodology ptm-verdict-v1 · snapshot Sep 23, 2026. The comparable band (patent pending) is the input; ptm-verdict-v1 is the versioned OAV rule set that turns it into this verdict.
Market context
This listing is part of OAV's broader Fond du Lac, WI trucks market analysis. OAV compares vehicles by local and regional price-to-market ranges and comparable count; days-on-lot and demand signals are shown separately, not as verdict inputs.
How this deal is rated
OAV compares this 2026 Hyundai Santa Cruz against similar vehicles currently available for sale — same make, model, and year range, using trim where the data supports it. OAV does not adjust comparable prices for mileage; on used vehicles it withholds a verdict when mileage would distort the comparison — very high or unreliable mileage, or a lower price better explained by higher-than-typical mileage than by a genuine market discount — rather than overstate a deal. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the comparable-range floor by at least OAV's minimum-gap margin; a smaller gap under the floor is Fair Price.
- Fair Price — priced within the comparable range, or below the floor by less than that margin.
- Overpriced — priced above the typical range for comparable vehicles.
- Unscored — OAV withholds a verdict when the evidence cannot support one: too few or too widely spread comparables, a price it cannot validate, a branded or salvage title, or mileage that would distort the comparison. The listing stays visible; only the rating is withheld.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners can surface additional verification signals, but commercial participation never changes a listing's Price-to-Market verdict, eligibility, ranking, or confidence.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Fond du Lac, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NTJBDDE2TH168792 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented vehicle market standardization technology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles.
2026 Hyundai Santa Cruz Market in WI
WI Market Listings
163
Average Price
$34,609
Price Range
$29,247–$40,038
Avg Days on Lot
102
Based on all 163 2024-2027 Hyundai Santa Cruz listings in the WI market, the average asking price is $34,609. This listing at $32,613 is $1,996 below the broader WI average (6% below the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $29,247 to $40,038. Similar vehicles spend an average of 102 days on dealer lots in this market.
Similar Hyundai Santa Cruz Listings in WI
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL — compare trims below)
This is a broad, statewide same-model set (any trim, mileage, or title) — not the qualified comparable cohort behind the verdict above; lower prices here typically reflect a different trim, higher mileage, or a branded title.
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