2026 Hyundai Santa Cruz SE
Vehicle Details
SE
Dealer-reported mileage — not independently verified by OAV.
Kenosha, WI 53142
Is this 2026 Hyundai Santa Cruz SE a good deal?
OAV verdict: Fair Price
Why: Listed at $31,284, comparable market range $28,072–$33,830, based on 30 comparable listings. Days on lot: 16 days (market average 122 days).
Manufacturer MSRPReference
$33,090This vehicle $31,284 · $1,806 (5%) below MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$31,284 · within market range
- Comparable range
- $28,072 – $33,830
- vs. market
- $3,212 above low · $2,546 below high
- Comparable vehicles
- 30
Market Retail Price (MRP™)
$30,951This vehicle $31,284 · $333 (1%) above MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$31,636This vehicle $31,284 · $352 (1%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-31) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 19–95 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Rosen Hyundai Of Kenosha
Kenosha, WI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Rosen Hyundai Of Kenosha for current availability of this 2026 Hyundai Santa Cruz SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Santa Cruz
Listing updated: Jul 31, 2026Listed by a franchise dealer in Kenosha, WI · On lot for 16 days · VIN verifiable at NHTSA
This new 2026 Hyundai Santa Cruz SE is listed at $31,284 by rosen hyundai of kenosha in Kenosha, WI 53142. It has 10 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 30 comparable listings matched to this vehicle for its price verdict, the estimated market range is $28,072 to $33,830.
This vehicle has been on the lot for 16 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Kenosha, WI trucks market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Hyundai Santa Cruz against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Kenosha, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NTJADDE4TH174693 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Hyundai Santa Cruz Market in WI
WI Market Listings
160
Average Price
$34,759
Price Range
$11,995–$46,790
Avg Days on Lot
122
Based on all 160 2024-2028 Hyundai Santa Cruz listings in the WI market, the average asking price is $34,759. This listing at $31,284 is $3,475 below the broader WI average (10% below the WI average). This is a wider, all-trim comparison across WI; OAV's price verdict above uses the closer comparable set. Comparable prices in WI range from $11,995 to $46,790. Similar vehicles spend an average of 122 days on dealer lots in this market.
Similar Hyundai Santa Cruz Listings in WI
8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SE — compare trims below)
2026 Hyundai Santa Cruz
SE
Sturgeon Bay, WI
2026 Hyundai Santa Cruz
SE
Glendale, WI
2026 Hyundai Santa Cruz
SE
Fond du Lac, WI
2026 Hyundai Santa Cruz
SE
Madison, WI
2026 Hyundai Santa Cruz
SE
Madison, WI
2024 Hyundai Santa Cruz
SEL
Holmen, WI
2024 Hyundai Santa Cruz
SEL
Fond du Lac, WI
2024 Hyundai Santa Cruz
Night
Sturgeon Bay, WI