Vehicle Details
2023 Hyundai Santa Fe
SEL
Neenah, WI 54956
Is this 2023 Hyundai Santa Fe SEL a good deal?
OAV verdict: Unscored
Why: Listed at $25,799, comparable market range $25,965–$27,406, based on 3 comparable listings. Days on lot: 29 days (market average 57 days).
Market price position
$25,799 · $166 below market low
- Regional range
- $25,965 – $27,406
- vs. market low
- — $166 (1% below)
- Comparable vehicles
- 3
Market Retail Price (MRP™)
$26,686This vehicle $25,799 · $887 (3%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$24,198This vehicle $25,799 · $1,601 (7%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-26) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 13–42 days.
What does Demand-Verified mean?
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Bergstrom Automotive
Neenah, WI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Bergstrom Automotive for current availability of this 2023 Hyundai Santa Fe SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Hyundai Santa Fe
Listing updated: Jul 26, 2026Listed by a franchise dealer in Neenah, WI · On lot for 29 days · VIN verifiable at NHTSA
This used 2023 Hyundai Santa Fe SEL is listed at $25,799 by bergstrom automotive in Neenah, WI 54956. It has 35,866 miles on the odometer. The exterior color is Silver. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on 3 similar vehicles in the Neenah market, the estimated market range is $25,965 to $27,406. The local market range in WI is $25,965 to $27,406.
This vehicle has been on the lot for 29 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Neenah, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Neenah, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ8PH596843 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Hyundai Santa Fe Market in WI
Comparable Vehicles
196
Average Price
$29,317
Price Range
$15,162–$49,994
Avg Days on Lot
57
Based on 196 comparable 2021-2025 Hyundai Santa Fe listings in WI, the average asking price is $29,317. This listing at $25,799 is $3,518 below average (12% below market). Comparable prices in WI range from $15,162 to $49,994. Similar vehicles spend an average of 57 days on dealer lots in this market.
Similar Hyundai Santa Fe Listings in WI
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SEL — compare trims below)
2023 Hyundai Santa Fe
SEL
Waukesha, WI
2022 Hyundai Santa Fe
SEL
Hudson, WI
2022 Hyundai Santa Fe
SEL
Belleville, WI
2021 Hyundai Santa Fe
SEL
Muskego, WI
2023 Hyundai Santa Fe
SEL
Glendale, WI
2022 Hyundai Santa Fe
SEL
Plymouth, WI
2023 Hyundai Santa Fe
SEL
Oak Creek, WI
2023 Hyundai Santa Fe
SEL
Chippewa Falls, WI