2023 Hyundai Santa Fe SEL

Listed by a franchise dealer in Madison, WI · On lot for 59 days · VIN verifiable at NHTSA

This used 2023 Hyundai Santa Fe SEL is listed at $26,493 by zimbrick automotive in Madison, WI 53713. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. OAV has not assigned a reliable comparable market range for this vehicle yet — the available comparable evidence isn't sufficient for a reliable verdict.

This vehicle has been on the lot for 59 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Madison, WI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

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How this deal is rated

OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

• Great Deal — priced below the typical range for comparable vehicles.
• Fair Price — priced within the expected range for comparable vehicles.
• Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Madison, WI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ7PH651718 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Santa Fe Market in WI

Based on all 228 2021-2025 Hyundai Santa Fe listings in the WI market. Because OAV has not assigned a reliable price verdict to this listing, it does not state how it compares to this broader average. Similar vehicles spend an average of 48 days on dealer lots in this market.

Similar Hyundai Santa Fe Listings in WI

8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)