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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Hyundai Santa Fe SEL

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Vehicle Details

VIN5NMS2DAJ4PH620507
TrimSEL
Exterior ColorGray
Drivetrain4WD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot18

SEL

Fair Price
$25,99134,649 mi

Westbrook, ME 04092

Is this 2023 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $25,991, comparable market range $20,490–$27,589, based on 34 comparable listings. Days on lot: 18 days (market average 88 days).

Market price position

$25,991 · within market range

Comparable range
$20,490 – $27,589
vs. market
$5,501 above low · $1,598 below high
Comparable vehicles
34

Market Retail Price (MRP™)

$24,040

This vehicle $25,991 · $1,951 (8%) above MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$24,384

This vehicle $25,991 · $1,607 (7%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-11) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Faster recent sell-through, still within the typical window
Faster recent sell-through

Comparable vehicles nationally recently sold in an estimated 1343 days, and this listing is still within that typical selling window.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$20,490 – $27,589

Rowe Ford Westbrook

Westbrook, ME

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2023 Hyundai Santa Fe

Listing updated: Aug 11, 2026

Listed by a franchise dealer in Westbrook, ME · On lot for 18 days · VIN verifiable at NHTSA

This used 2023 Hyundai Santa Fe SEL is listed at $25,991 by rowe ford westbrook in Westbrook, ME 04092. It has 34,649 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 34 comparable listings matched to this vehicle, the estimated market range is $20,490 to $27,589. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 18 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Westbrook, ME suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Westbrook, ME, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ4PH620507 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Santa Fe Market in ME

ME Market Listings

35

Average Price

$29,580

Price Range

$12,950–$43,500

Avg Days on Lot

88

Based on all 35 2021-2025 Hyundai Santa Fe listings in the ME market, the average asking price is $29,580. This listing at $25,991 is $3,589 below the broader ME average (12% below the ME average). This is a wider, all-trim comparison across ME; OAV's price verdict above uses the closer comparable set. Comparable prices in ME range from $12,950 to $43,500. Similar vehicles spend an average of 88 days on dealer lots in this market.

Similar Hyundai Santa Fe Listings in ME

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL — compare trims below)