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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2023 Hyundai Santa Fe SEL

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Vehicle Details

VIN5NMS2DAJ4PH507320
TrimSEL
Exterior ColorBlack
Drivetrain4WD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typeused
Days on Lot88

SEL

Fair Price
$23,92247,574 mi

Lawrence, KS 66046

Is this 2023 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $23,922, comparable market range $22,589–$28,998, based on 53 comparable listings. Days on lot: 88 days (market average 96 days).

Market price position

$23,922 · within market range

Comparable range
$22,589 – $28,998
vs. market
$1,333 above low · $5,076 below high
Comparable vehicles
53

Market Retail Price (MRP™)

$25,794

This vehicle $23,922 · $1,872 (7%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$23,253

This vehicle $23,922 · $669 (3%) above TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-31) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Backed by recent sales data

Similar vehicles recently sold in an estimated 1764 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Regional Range$22,589 – $28,998

Crown Automotive Of Lawrence Kansas

Lawrence, KS

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About This 2023 Hyundai Santa Fe

Listing updated: Jul 31, 2026

Listed by a franchise dealer in Lawrence, KS · On lot for 88 days · VIN verifiable at NHTSA

This used 2023 Hyundai Santa Fe SEL is listed at $23,922 by crown automotive of lawrence kansas in Lawrence, KS 66046. It has 47,574 miles on the odometer (dealer-reported, not independently verified by OAV). The exterior color is Black. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 53 comparable listings matched to this vehicle, the estimated market range is $22,589 to $28,998. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 88 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Lawrence, KS suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Lawrence, KS, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS2DAJ4PH507320 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2023 Hyundai Santa Fe Market in KS

KS Market Listings

99

Average Price

$30,280

Price Range

$17,120–$49,139

Avg Days on Lot

96

Based on all 99 2021-2025 Hyundai Santa Fe listings in the KS market, the average asking price is $30,280. This listing at $23,922 is $6,358 below the broader KS average (21% below the KS average). This is a wider, all-trim comparison across KS; OAV's price verdict above uses the closer comparable set. Comparable prices in KS range from $17,120 to $49,139. Similar vehicles spend an average of 96 days on dealer lots in this market.

Similar Hyundai Santa Fe Listings in KS

8 similar listings shown (closest matches within ±2 model years) and ±30,000 miles (subject trim: SEL — compare trims below)