Vehicle Details
2023 Hyundai Santa Fe
SE
Ludington, MI 49431
Is this 2023 Hyundai Santa Fe SE a good deal?
OAV verdict: Unscored
Why: Listed at $22,990, comparable market range $22,990–$22,990. Days on lot: 98 days (market average 55 days).
Market price position
$22,990 · only listing at this price
- Regional range
- $22,990 (0 listings)
- vs. market
- Exact match — no spread
- Comparable vehicles
- 0
Market Retail Price (MRP™)
$22,990This vehicle $22,990 · priced at MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$20,935This vehicle $22,990 · $2,055 (10%) above TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-24) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 16–56 days.
Watson Ludington Chrysler Dodge Jeep Ram
Ludington, MI
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Watson Ludington Chrysler Dodge Jeep Ram for current availability of this 2023 Hyundai Santa Fe SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2023 Hyundai Santa Fe
Listing updated: Jul 24, 2026Listed by a franchise dealer in Ludington, MI · On lot for 98 days · VIN verifiable at NHTSA
This used 2023 Hyundai Santa Fe SE is listed at $22,990 by watson ludington chrysler dodge jeep ram in Ludington, MI 49431. It has 63,110 miles on the odometer. The exterior color is Red. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as Unscored due to insufficient comparable data. Based on available similar vehicles in the Ludington market, the estimated market range is $22,990 to $22,990.
This vehicle has been on the lot for 98 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Ludington, MI suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2023 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Ludington, MI, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMS1DAJ5PH573717 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2023 Hyundai Santa Fe Market in MI
Comparable Vehicles
564
Average Price
$27,438
Price Range
$16,995–$41,363
Avg Days on Lot
55
Based on 564 comparable 2021-2025 Hyundai Santa Fe listings in MI, the average asking price is $27,438. This listing at $22,990 is $4,448 below average (16% below market). Comparable prices in MI range from $16,995 to $41,363. Similar vehicles spend an average of 55 days on dealer lots in this market.
Similar Hyundai Santa Fe Listings in MI
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SE — compare trims below)
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2025 Hyundai Santa Fe
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