Is the $38,627 price on this 2026 Hyundai Santa Fe a good deal?

OAV rates this as Fair Price because the asking price of $38,627 is within the typical market range for this vehicle.

How long does a 2026 Hyundai Santa Fe typically stay on dealer lots?

Comparable Hyundai Santa Fe listings in WV spend an average of 91 days on dealer lots.

Where is this 2026 Hyundai Santa Fe located?

This vehicle is listed in Parkersburg, WV 26101. VIN: 5NMP2DG17TH141408. Mileage: mileage not reported.

What is the fair market price range for this 2026 Hyundai Santa Fe?

OAV's Price-to-Market analysis estimates the fair market range is $37,617 to $41,100, based on 10 comparable listings matched to this vehicle.

2026 Hyundai Santa Fe SEL for Sale in Parkersburg, WV

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Vehicle Details

VIN5NMP2DG17TH141408

TrimSEL

Exterior ColorSilver

Drivetrain4WD

Engine1.6L I4

TransmissionAutomatic

Fuel TypeUnleaded

Inventory Typenew

MSRP$42,330

Days on Lot11

SEL

Fair Price

$38,627Mileage not verified

Parkersburg, WV 26101

Is this 2026 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $38,627, comparable market range $37,617–$41,100, based on 10 comparable listings. Days on lot: 11 days (market average 91 days).

Manufacturer MSRPReference

$42,330

This vehicle $38,627 · $3,703 (9%) below MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$38,627 · within market range

Comparable range: $37,617 – $41,100
vs. market: $1,010 above low · $2,473 below high
Comparable vehicles: 10

Market Retail Price (MRP™)

$39,359

This vehicle $38,627 · $732 (2%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

True Retail Value (TRV™)

$39,231

This vehicle $38,627 · $604 (2%) below TRV

TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-08-17) — an estimate, not an appraisal. How TRV works.

Demand-Verified· Faster recent sell-through, still within the typical window

Faster recent sell-through

Comparable vehicles nationally recently sold in an estimated 8–57 days, and this listing is still within that typical selling window.

What does Demand-Verified mean?

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$37,617 – $41,100

Regional Range$37,326 – $41,100

Astorg Hyundai

Parkersburg, WV

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

View all vehicles from astorg hyundai →

Request availability and out-the-door price

OAV will route your inquiry to Astorg Hyundai for current availability of this 2026 Hyundai Santa Fe SEL and an out-the-door price quote (taxes, fees, addons included).

OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2026 Hyundai Santa Fe

Listing updated: Aug 17, 2026

Listed by a franchise dealer in Parkersburg, WV · On lot for 11 days · VIN verifiable at NHTSA

This new 2026 Hyundai Santa Fe SEL is listed at $38,627 by astorg hyundai in Parkersburg, WV 26101. The exterior color is Silver. It features a 4WD drivetrain with a 1.6L I4 engine and Automatic transmission.

OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 10 comparable listings matched to this vehicle, the estimated market range is $37,617 to $41,100. The local market range in WV is $37,617 to $41,100. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.

This vehicle has been on the lot for 11 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Parkersburg, WV suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:

Great Deal — priced below the typical range for comparable vehicles.
Fair Price — priced within the expected range for comparable vehicles.
Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Parkersburg, WV, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP2DG17TH141408 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2026 Hyundai Santa Fe Market in WV

WV Market Listings

282

Average Price

$41,208

Price Range

$29,562–$54,345

Avg Days on Lot

Based on all 282 2024-2028 Hyundai Santa Fe listings in the WV market, the average asking price is $41,208. This listing at $38,627 is $2,581 below the broader WV average (6% below the WV average). This is a wider, all-trim comparison across WV; OAV's price verdict above uses the closer comparable set. Comparable prices in WV range from $29,562 to $54,345. Similar vehicles spend an average of 91 days on dealer lots in this market.