2027 Hyundai Santa Fe SEL
Vehicle Details
SEL
Starkville, MS 39759
Is this 2027 Hyundai Santa Fe SEL a good deal?
OAV verdict: Fair Price
Why: Listed at $40,415, comparable market range $38,761–$42,620, based on 21 comparable listings. Days on lot: 7 days (market average 69 days).
Manufacturer MSRPReference
$40,415This vehicle $40,415 · priced at MSRP
MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.
Market price position
$40,415 · within market range
- Comparable range
- $38,761 – $42,620
- vs. market
- $1,654 above low · $2,205 below high
- Comparable vehicles
- 21
Market Retail Price (MRP™)
$40,691This vehicle $40,415 · $276 (1%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
Comparable vehicles nationally recently sold in an estimated 11–64 days.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Barnes Crossing Auto Group
Starkville, MS
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Barnes Crossing Auto Group for current availability of this 2027 Hyundai Santa Fe SEL and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2027 Hyundai Santa Fe
Listing updated: Aug 17, 2026Listed by a franchise dealer in Starkville, MS · On lot for 7 days · VIN verifiable at NHTSA
This new 2027 Hyundai Santa Fe SEL is listed at $40,415 by barnes crossing auto group in Starkville, MS 39759. The exterior color is Silver. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's independent, evidence-backed Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 21 comparable listings matched to this vehicle, the estimated market range is $38,761 to $42,620. The local market range in MS is $38,761 to $42,620. These comparisons match year, make, model, and market, using trim where trim data supports it. OAV does not adjust comparables for odometer — where mileage would distort a verdict, it withholds one instead.
This vehicle has been on the lot for 7 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader Starkville, MS suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2027 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, using trim where trim data supports it. OAV does not adjust comparables for odometer; on very high-mileage vehicles it withholds a verdict rather than overstate a discount the odometer explains. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in Starkville, MS, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP24GL7VH239861 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2027 Hyundai Santa Fe Market in MS
MS Market Listings
376
Average Price
$39,815
Price Range
$27,499–$53,334
Avg Days on Lot
69
Based on all 376 2025-2029 Hyundai Santa Fe listings in the MS market, the average asking price is $39,815. This listing at $40,415 is $600 above the broader MS average (2% above the MS average). This is a wider, all-trim comparison across MS; OAV's price verdict above uses the closer comparable set. Comparable prices in MS range from $27,499 to $53,334. Similar vehicles spend an average of 69 days on dealer lots in this market.
Similar Hyundai Santa Fe Listings in MS
8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)
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