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U.S. Patent No. 12,236,477 — Patented Automotive Data Standardization Technology
OAV

2027 Hyundai Santa Fe SEL

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Vehicle Details

VIN5NMP24GL2VH235586
TrimSEL
Exterior ColorWhite
DrivetrainFWD
Engine2.5L I4
TransmissionAutomatic
Fuel TypeUnleaded
Inventory Typenew
MSRP$40,915
Days on Lot21

SEL

Fair Price
$40,915Mileage not verified

Plano, TX 75075

Is this 2027 Hyundai Santa Fe SEL a good deal?

OAV verdict: Fair Price

Why: Listed at $40,915, comparable market range $40,415–$41,795, based on 27 comparable listings. Days on lot: 21 days (market average 97 days).

Manufacturer MSRPReference

$40,915

This vehicle $40,915 · priced at MSRP

MSRP is the manufacturer's suggested retail price, shown for reference only. OAV rates new-car deals by how far below the LOCAL COMPARABLE MARKET a vehicle is priced (see OAV's market comparables / MRP and sold-price value / TRV) — not by discount from MSRP, because dealer-supplied MSRP is not independently verified. The advertised price is set by the dealer and may require financing, rebates, trade-in, or other qualifications, and excludes taxes, fees, and dealer add-ons — confirm the out-the-door price with the dealer. How OAV rates new-car deals.

Market price position

$40,915 · within market range

Comparable range
$40,415 – $41,795
vs. market
$500 above low · $880 below high
Comparable vehicles
27

Market Retail Price (MRP™)

$41,105

This vehicle $40,915 · $190 (0%) below MRP

MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.

Comparable vehicles nationally recently sold in an estimated 1265 days.

Market Breakdown

Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.

Local Range$40,415 – $41,795
Regional Range$39,166 – $43,790

Huffines

Plano, TX

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OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.

About This 2027 Hyundai Santa Fe

Listing updated: Aug 15, 2026

Listed by a franchise dealer in Plano, TX · On lot for 21 days · VIN verifiable at NHTSA

This new 2027 Hyundai Santa Fe SEL is listed at $40,915 by huffines in Plano, TX 75075. The exterior color is White. It features a FWD drivetrain with a 2.5L I4 engine and Automatic transmission.

OAV's AI-powered Price-to-Market analysis rates this vehicle as Fair Price — priced at market value. Based on 27 comparable listings matched to this vehicle, the estimated market range is $40,415 to $41,795. The local market range in TX is $40,415 to $41,795. These comparisons match year, make, and model and may currently span trims and configurations (trim-level matching is rolling out).

This vehicle has been on the lot for 21 days.

Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).

Market context

This listing is part of OAV's broader Plano, TX suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.

How this deal is rated

OAV compares this 2027 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range (currently across available trims and configurations; trim-level matching is rolling out), filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:

  • Great Deal — priced below the typical range for comparable vehicles.
  • Fair Price — priced within the expected range for comparable vehicles.
  • Overpriced — priced above the typical range for comparable vehicles.

Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.

How this listing is verified

This vehicle listing was aggregated from a franchise dealer in Plano, TX, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP24GL2VH235586 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.

Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.

2027 Hyundai Santa Fe Market in TX

TX Market Listings

4,841

Average Price

$40,170

Price Range

$24,345–$61,225

Avg Days on Lot

97

Based on all 4,841 2025-2029 Hyundai Santa Fe listings in the TX market, the average asking price is $40,170. This listing at $40,915 is $745 above the broader TX average (2% above the TX average). This is a wider, all-trim comparison across TX; OAV's price verdict above uses the closer comparable set. Comparable prices in TX range from $24,345 to $61,225. Similar vehicles spend an average of 97 days on dealer lots in this market.

Similar Hyundai Santa Fe Listings in TX

8 similar listings shown (closest matches within ±2 model years) (subject trim: SEL — compare trims below)