Vehicle Details
2026 Hyundai Santa Fe
SE
South Charleston, WV 25303
Is this 2026 Hyundai Santa Fe SE a good deal?
OAV verdict: Great Deal
Why: Listed at $32,565, comparable market range $32,690–$38,900, based on 16 comparable listings. Days on lot: 256 days (market average 104 days).
Manufacturer MSRPPrimary
$38,965This vehicle $32,565 · $6,400 (16%) below MSRP
MSRP is the manufacturer's suggested retail price. Discount from MSRP is OAV's primary deal metric for new vehicles; OAV's market comparables (MRP) and sold-price value (TRV) below are secondary validation. How OAV rates new-car deals.
Market price position
$32,565 · $125 below market low
- Regional range
- $32,690 – $38,900
- vs. market low
- — $125 (0% below)
- Comparable vehicles
- 16
Market Retail Price (MRP™)
$35,795This vehicle $32,565 · $3,230 (9%) below MRP
MRP™ is the midpoint of the comparable market range — the representative price the market is asking for similar vehicles. How MRP works.
True Retail Value (TRV™)
$36,201This vehicle $32,565 · $3,636 (10%) below TRV
TRV™ is the average paid price for cars like this in the last 60 days (sold data through 2026-07-28) — an estimate, not an appraisal. How TRV works.
Similar vehicles recently sold in an estimated 17–89 days.
- This listing has been on market about 2.9x longer than typical for similar vehicles (cohort sells in 17–89 days; this one is at 256). Long days-on-lot on a fast-turn cohort can signal title concerns, mechanical issues, or pricing the dealer won't actually honor. Recommend a vehicle history report before spending more time.
Market Breakdown
Local = comparable listings in the same metro. Regional = comparable listings across the broader state or multi-state region. Both ranges are rebuilt from the market snapshot shown above.
Joe Holland Hyundai
South Charleston, WV
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
Request availability and out-the-door price
OAV will route your inquiry to Joe Holland Hyundai for current availability of this 2026 Hyundai Santa Fe SE and an out-the-door price quote (taxes, fees, addons included).
OAV routes your inquiry; pricing, taxes, fees, and availability come from the dealer.
About This 2026 Hyundai Santa Fe
Listing updated: Jul 28, 2026Listed by a franchise dealer in South Charleston, WV · On lot for 256 days · VIN verifiable at NHTSA
This new 2026 Hyundai Santa Fe SE is listed at $32,565 by joe holland hyundai in South Charleston, WV 25303. It has 23 miles on the odometer. The exterior color is Gray. It features a 4WD drivetrain with a 2.5L I4 engine and Automatic transmission.
OAV's AI-powered Price-to-Market analysis rates this vehicle as a Great Deal — priced below market value. Based on 16 similar vehicles in the South Charleston market, the estimated market range is $32,690 to $38,900. The local market range in WV is $32,690 to $38,900.
This vehicle has been on the lot for 256 days.
Analysis powered by OAV's patented inventory standardization technology (U.S. Patent No. 12,236,477).
Market context
This listing is part of OAV's broader South Charleston, WV suvs market analysis. OAV compares vehicles using local and regional price-to-market ranges, days-on-lot, comparable count, and demand signals where available.
How this deal is rated
OAV compares this 2026 Hyundai Santa Fe against similar vehicles currently available in the local and regional market — same make, model, and year range, filtered for comparable mileage. Based on where this listing falls in that comparable set, it is rated:
- Great Deal — priced below the typical range for comparable vehicles.
- Fair Price — priced within the expected range for comparable vehicles.
- Overpriced — priced above the typical range for comparable vehicles.
Listings show OAV's PTM-derived deal quality and live market context. OAV-claimed dealers manage their listing profile and route buyer inquiries directly. Paid OAV partners surface additional verification signals.
How this listing is verified
This vehicle listing was aggregated from a franchise dealer in South Charleston, WV, one of 57,000+ U.S. dealerships in OAV's nationwide inventory network.The VIN 5NMP1DGL4TH181093 can be independently verified via the U.S. Department of Transportation's NHTSA VIN decoder, and safety recalls at NHTSA's recall database.
Vehicle attributes (year, make, model, trim, mileage, location) are standardized using OAV's patented methodology (U.S. Patent No. 12,236,477), which normalizes naming conventions and deduplicates cross-listed inventory across the dealership network. Listing data is processed daily; Price-to-Market analysis uses comparable vehicles within the same geographic market.
2026 Hyundai Santa Fe Market in WV
Comparable Vehicles
266
Average Price
$41,453
Price Range
$26,296–$53,340
Avg Days on Lot
104
Based on 266 comparable 2024-2028 Hyundai Santa Fe listings in WV, the average asking price is $41,453. This listing at $32,565 is $8,888 below average (21% below market). Comparable prices in WV range from $26,296 to $53,340. Similar vehicles spend an average of 104 days on dealer lots in this market.
Similar Hyundai Santa Fe Listings in WV
8 comparable vehicles within ±2 model years and ±30,000 miles (subject trim: SE — compare trims below)
2026 Hyundai Santa Fe
SE
South Charleston, WV
2026 Hyundai Santa Fe
SE
South Charleston, WV
2026 Hyundai Santa Fe
SE
South Charleston, WV
2026 Hyundai Santa Fe
SE
Huntington, WV
2026 Hyundai Santa Fe
SE
Huntington, WV
2026 Hyundai Santa Fe
SE
South Charleston, WV
2026 Hyundai Santa Fe
SE
South Charleston, WV
2026 Hyundai Santa Fe
SE
Huntington, WV